2026风味图谱

When taste is non-negotiable it takesmore than guesswork to shape thefuture of flavour. decoding consumer signals to pinpoint what’snext in the world of flavour.The2026 Taste Chartsare built to spark better decisions; decisions backed by data, inspiredby creativity and grounded in real consumerinsight. Decisions that give you the confidenceto move forward and the edge to stay ahead.© Kerry 2026 | APAC This year, our collection of taste charts offers a deeper diveinto the food and beverage universe. The Taste Charts haveexpanded from 5 to 7 categories to provide a richer view ofevolving flavours: Methodology & Lifecycle Categories For over a decade, we’ve combined data, insights and expertise to reliably predictflavours that will remain popular and excite consumers in the year ahead. Ourapproach has evolved to highlight dominant and trending flavours under a freshlens that reflects the market’s changing nature. Refreshing BeverageSweetFood & Beverage Categories Soft drinks, sparkling waters,juices and chilled beverages.Vibrant, thirst-quenching optionsthat refresh, hydrate and energisewith every sip.Alcohol & AlcoholDesserts, sweets, biscuits,yoghurts, ice creams, granolas andsnack bars. These are the feel-goodfavourites that bring joy, comfortand a little celebration to every bite.Soups, Sauces, Inspired BeverageBeers, cocktails, liqueurs, wines andspirits. Whether classic or alcohol-free, these are the celebratory sipsthat bring people together andmark the moment.Tea, Coffee & CocoaDressings & DipsRich soups, zesty sauces, creamydressings and flavourful dips. Theseare the tastemakers that layer incomplexity and turn simple dishesinto something special.Meat & Meal momentum in the next12 months Iced coffee, hot coffee,espresso-based drinks, hot teas,iced teas and cocoa. These arethe warm and refreshing sipsthat energise mornings, sootheafternoons and bring comfortthroughout the day.Salty SnacksChips, crisps, salty crackers,Ready-to-eat dishes, pasta, pizza,appetisers and sides. These heartymeals and meat-based favouritesbring warmth, satisfaction andeveryday ease to the table. popcorn, meat snacks, puffedtreats, tortillas and nachos. Snacks that deliver bold taste, satisfyingcrunch and everyday enjoyment. RefreshingBEVERAGE NOWWHAT’SDOMINANT FLAVOURSTOP 5 FLAVOURS TOP 5 FLAVOURS 1Jasmine 1Orange 1 PiñaColada YoY Growth Proliferation 2 KaffirLime3Fig4 SpicedApple5 OrangeCream6StrawberryMint16SaltedLime 2 PineNeedle3 ClarifiedMangoJuice4 Cantaloupe5 Camelia 2Lemon3Apple4Mango5Grape6Peach 8JalapenoChilli9GrilledWatermelon10SmokedPlum11PerfumeLemon12YuzuKumquat13MatchaYuzu14Clementine15ShirleyTemple18SourCherry19SpicyPassionFruit20Osmanthus 1The number of times the flavour appears globally8Pineapple9Lychee10Lime11Guava12Pomegranate13Honey14Coconut15CantaloupeMelon18Grapefruit19Blueberry20Ginger Proliferation156% Alcohol&Alcohol-InspiredBEVERAGE TOP 5 FLAVOURSNOWWHAT’SDOMINANT FLAVOURS TOP 5 FLAVOURS 1Lemon 1 FermentedPassionFruit 1 MatchaTea Proliferation 2 TaragonHoney3 ThymeCaramel4 Orgeat5 OrangeBlossom 2 Coconut3 Apricot4 Pandan5 Speculoos6Omija16PinkGuava 2Peach3Orange4 Grapefruit5 Plum 8Fig9BlackforestCake10Tiramisu11Shiso12Calamansi13CantaloupeMelon14Maple15Elderflower18SourCherry19Mulberry20CrèmeBrulee 1The number of times the flavour appears globally8Lime9Pineapple10Apple11Grape12Mango13Yuzu14GreenGrape15PassionFruit18Mojito19Ginger20WhitePeach Proliferation111% TEA, COFFEE & COCOA NEWWHAT’SFASTEST GROWING FLAVOURS NOWWHAT’SDOMINANT FLAVOURS 1 ChocolateChai 1 SweetMiso 1Lemon 2 RoastedMarshmallow3 Tamarind4 CinnamonRoll5 ButterCookie6IndianMasala16SpicedHojicha 2 SaltedChocolate3 StrawberryBasil4 Pu’ErhTea5 GlutinousRice 2Ginger3Jasmine4Peach5 Honey6Vanilla Proliferation1 YoY Growth 11%SpicedHojicha800% The number of times the flavour appears globally8Caramel9Hazelnut10Chrysanthemum11Rose12Strawberry13Mint14Orange15Lemongrass18RedApple19Mango20PassionFruit 8Tiramisu9VietnameseEggCoffee10BrownButter11SpicedOrange12HazelnutPraline13LapsangSouchongTea14CoconutMatcha15PeanutButter&Jelly18StrawberryMatcha19ChocolateMaltMatcha20HotHoney NEXT SALTY SNACKS NEWWHAT’SFASTEST GROWING FLAVOURS NOWWHAT’SDOMINANT FLAVOURS NEXTWHAT’SFUTURE FLAVOURS INSIGHT NOW100%BBQ 1 WhiteTruffle(AlbaTruffle) 1 HotHoney 1 ChiliPepper 2 SpicyCrawfish3 JapaneseFurikake4 Surfn’Turf5 LoadedBakedPotato6RotisserieChicken15PistachioPesto 2 CheddarCheese3BBQ4Garlic5 IndianMasala6Shrimp16Lemon 2 ButterDashi3 SeaUrchin4 Caviar5 DryAgedDuck Proliferation1YoY Growth Proliferation11%DryAgedBeefYoY Growth350% 1The number of times the flavour appears globally8Tomato9BlackPepper10RoastBeef11SeaSalt12SourCream13Sesame14Wasabi15SaltedEgg18Curry19PeriPeriChilli20HoneyRoasted 8FlamingPineapple9MisoMaple10DryAgedBeef11SmokedGarlicMash12HotateTruffle13Za’atar14KoreanPajeon(ScallionPancake)17BakedOysters18Asado19BoKho(VietnameseBeefStew)20SnowCrab NEXTWhiteTruffle Proliferation1 SWEE