益生菌线上消费市场洞察

02 0103 25% 33% +8% 40% 48% +8% 1% 3% +2% 16.8% 4.7% 12% 5.4% 18.9% -11% 2.5% 0.8% 1.8% 6.3% 6.0% 0.3% -4.5% -6.2% 1.8% 7.5% -4.4% 12.5% -8.4% -3.6% -5.0% 8.0% 7.4% -0.2% 普通膳食营养食品 33.0% 海外膳食营养补充食品 35.4% 传统滋补营养品 28.6% 蓝帽子保健食品… 特医食品0.1% 45.2 72.5 85.5 91.6 3.5 26.0 2020 2021 2022 2023 2024Forecast 37.0 23.8% 26.5% 31.3% 27.9% 11 50.3%59.2% 9 YTD2309YTD2409 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 31.3% 39.4%42.9% 27.9 24.7 16.0 YTD2209YTD2309YTD2409 69%+6% 5%-21% 26%+15% 54% +1% 10% +24% 3% +552% 1% -59% 1% +26% 4% -25% 1% +133% 22% +13% 3% +39% 1% +9% 33% 90.5 91.8 29% 27% MATLYMATTY 2.6% 0.5% 0.8% 0.2% 0.2% -0.3% 2.1% 0.8% 0.5% -0.1% 2.5% -2.4% 2.6% 2.5% 33% 63% 79% 77% 61% 83% 57% 11%11% & 12% & 10% 44% 19%6%5% 3%3% 1.4% 0.4% -0.1% -0.2% -0.1% -0.6% -0.4% -0.3% -0.3% -0.1% 2.4% 15.5% 0.3% 0.7% 0.5% 0.3% -0.4% 0.5% -1.3% -0.4% 27% 1.Nint 2.,AI,Nint 3.NintNint 4.Nint Nint 5.Nintbusiness@nint.com NintNint 6.Nint 7.Nint 8. Nint business@nint.comNintNint 9.Nint