2017年欧洲旅游业——趋势与前景（2017年第四季度）

EUROPEAN TOURISM IN 2017: Quarterly Report (Q4/2017) A quarterly insights report produced for the Market Intelligence Groupof theEuropean Travel Commission (ETC) Copyright © 2017 European Travel Commission European Tourism in 2017: Trends & Prospects (Q4/2017) All rights reserved. The contents of this report may be quoted, provided the source is given accuratelyand clearly. Distribution or reproduction in full is permitted for own or internal use only. While we The designations employed and the presentation of material in this publication do not imply the Data sources: This report includes data from the TourMIS database (http://www.tourmis.info), STR,IATA, AEA, and UNWTO. Economic analysis and forecasts are provided by Tourism Economics and are for interpretation by Published and printed by the European Travel CommissionRue du Marché aux Herbes, 61, 1000 Brussels, BelgiumWebsite:www.etc-corporate.orgEmail:info@visiteurope.com ISSN No: 2034-9297 This report was compiled and edited by:Tourism Economics (an Oxford Economics Company) Cover:Mountain cabin with the view on mountain ranges under the snow, fog and clouds, mountainKopaonik, SerbiaImage ID:578700586 TABLE OF CONTENTS Foreword ............................................................................................................. 41. Tourism Performance Summary 2017 ............................................................ 72.Global Tourism Forecast Summary.............................................................. 103. Recent Industry Performance ....................................................................... 113.1Air Transport .......................................................................................... 113.2 Accommodation..................................................................................... 154. Special Feature: 2018 Growth Prospects ..................................................... 175. Key Source Market Performance .................................................................. 205.1 Key Intra-European Markets.................................................................. 205.2 Non-European Markets.......................................................................... 246. Origin Market Share Analysis........................................................................ 276.1 United States.......................................................................................... 286.2 Canada................................................................................................... 296.3 Mexico.................................................................................................... 306.4 Argentina................................................................................................ 316.5 Brazil ...................................................................................................... 326.6 India ....................................................................................................... 33 FOREWORD EXTRAORDINARY RESULTS FOR EUROPEAN TOURISM AT THE CLOSE In 2017, Europe registered an all-time record upswing (+8%) in internationaltourist arrivals, an increase four times higher than in 2016 and above worldwidegrowth(+7%)1.The region welcomed 671 million travellers last year,consolidating,for the eight consecutive year,its position as the leading Growth was recorded in virtually all monitored destinations with more than halfgrowing in excess of 10% or above the regional performance. Turkey (+28%)enjoyed a strong rebound in arrivals following years of decline as growth washeld back by safety concerns and political turmoil; the situation has nowstabilised sufficiently. Iceland (+24%) was the star performer in terms of arrivals Internationaltourist arrivals to selected destinations Finland’s solid rate of expansion (+14%) was boosted by large Asian sourcemarkets, China and India. Established destinations, Croatia (+14%) and Portugal(+12%) also showed robust growth towards the end of the year. The former owesits success to significant investments in tourism whereas the later benefitted from ENCOURAGING PERFORMANCE IN EUROPEAN HOTEL AND TRAVEL Positive results in European tourism demand are consistent with indicators inthe accommodation sector. Occupancy rates, up 2.4% alongside a 1.2% rise indaily rates, contributed to a 3.6% growth in Revenue per Available Room European air travel remains strong as the impact of Ryanair’s cancellations andthe collapse of some airlines have barely been noticed in aviation capacity.Although transatlantic travel continues to underpin European growth, a weaker EUROPEAN TRAVEL DEMAND ON A GROWTH TRAJECTORY Strengthening economic conditions in the Eurozone underpin travel demandfrom key intra-regional source markets such as Germany, France and the UK.Germans are likely to continue travelling more this year as low unemploymentand wage gains supports private consumption. German demand for Turk