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In conclusion, the Dentu report "The Age of Inclusive Intelligence" identifies 12 long-term consumer trends that will shape the media and entertainment industry over the next decade. These trends include the growth of online commerce, the popularity of streaming, gaming, and virtual reality, and the shift towards subscription models and ad-free entertainment options. The report provides recommendations for brands operating in the sector as they navigate this transformation, including the need for greater cultural relevance and opportunities for innovation. While some speculation is included, the report also includes examples of where media and entertainment companies are already implementing these trends.
