Interim Report 2023CONTENTS目錄 Corporate Information公司資料2Management Discussion and Analysis管理層討論及分析4Share Award Plans股份獎勵計劃18Other Information其他資料25InterimCondensed Consolidated Statement of Comprehensive Income中期簡明合併綜合收益表31Interim Condensed Consolidated Balance Sheet中期簡明合併資產負債表33Interim Condensed Consolidated Statement of Changes in Equity中期簡明合併權益變動表35Interim Condensed Consolidated Statement of Cash Flows中期簡明合併現金流量表37Notes to the Condensed Consolidated Interim Financial Information簡明合併中期財務資料附註38 公司資料 CORPORATE INFORMATION Board of Directors 董事會 執行董事李鈞先生(主席)盧志森先生李亮先生趙慧利女士 Executive Directors Mr. Li Jun(Chairman)Mr. Lo Chi SumMr. Li LiangMs. Zhao Hui Li 獨立非執行董事 Independent non-executive Directors 崔曉波先生馬占凱先生余國杰博士 Mr. Cui Xiao BoMr. Ma Zhan KaiDr. Yu Guo Jie 授權代表趙慧利女士陳詩婷女士 Authorised Representatives Ms. Zhao Hui LiMs. Chan Sze Ting 審核委員會余國杰博士(主席)崔曉波先生馬占凱先生 Audit Committee Dr. Yu Guo Jie(Chairman)Mr. Cui Xiao BoMr. Ma Zhan Kai 薪酬委員會 馬占凱先生(主席)趙慧利女士崔曉波先生 Remuneration Committee Mr. Ma Zhan Kai(Chairman)Ms. Zhao Hui LiMr. Cui Xiao Bo 提名委員會馬占凱先生(主席)李鈞先生崔曉波先生 Nomination Committee Mr. Ma Zhan Kai(Chairman)Mr. Li JunMr. Cui Xiao Bo 投資委員會盧志森先生(主席)趙慧利女士馬占凱先生 Investment Committee Mr. Lo Chi Sum(Chairman)Ms. Zhao Hui LiMr. Ma Zhan Kai 公司秘書陳詩婷女士(ACG, HKACG) Company Secretary Ms. Chan Sze Ting(ACG, HKACG) 註冊辦事處 Registered Office Cricket SquareHutchins DriveP.O. Box 2681Grand Cayman, KY1-1111Cayman Islands Cricket SquareHutchins DriveP.O. Box 2681Grand Cayman, KY1-1111Cayman Islands 公司資料(續) CORPORATE INFORMATION(Continued) 中國總辦事處及主要營業地點 Headquarters and Principal Place of Business in the PRC Building 5, No. 601 Qiuyi RoadChanghe Street, Binjiang DistrictHangzhou City(Zhejiang) Pilot Free Trade Zone310056The PRC 中國(浙江)自由貿易試驗區杭州市濱江區長河街道秋溢路601號5號樓(郵編 :310056) 香港主要營業地點 Principal Place of Business in Hong Kong 香港九龍長沙灣荔枝角道777號田氏企業中心9樓910室 Unit 910, 9/FTins Enterprises Centre777 Lai Chi Kok RoadCheung Sha WanKowloonHong Kong 核數師 AuditorMazars CPA Limited 中審眾環(香港)會計師事務所有限公司 本公司有關香港法律的法律顧問金杜律師事務所 Legal Advisers to the Company as to Hong Kong LawKing & Wood Mallesons 開曼群島股份過戶登記處 Cayman Islands Share Registrar and Transfer Office Conyers Trust Company (Cayman) LimitedCricket SquareHutchins DriveP.O. Box 2681Grand Cayman KY1-1111Cayman Islands Conyers Trust Company (Cayman) LimitedCricket SquareHutchins DriveP.O. Box 2681Grand Cayman KY1-1111Cayman Islands 香港股份過戶登記分處 Hong Kong Branch Share Registrar and Transfer Office 卓佳證券登記有限公司香港夏愨道16號遠東金融中心17樓 Tricor Investor Services Limited17/F, Far East Finance Centre16 Harcourt RoadHong Kong 主要往來銀行招商銀行股份有限公司 Principal BankersChina Merchants Bank Co., Ltd 股份代號1450 Stock Code 1450 公司網站及聯絡資料www.befriends.com.cn電話 :+86 10 6437 7460 Website and Contact www.befriends.com.cnTel: +86 10 6437 7460 管理層討論及分析 MANAGEMENT DISCUSSION AND ANALYSIS 業務回顧 Business Review 作為中國領先的全媒體服務商,得益於本集團在直播領域積累的豐富技術和經驗,於中期期間,我們的業務,即為客戶提供全案視頻應用服務,取得了健康持續發展,尤其是基於新媒體平台的直播電商業務再次取得了顯著增長,這是本集團多元化戰略的成功實踐,也是本集團深耕視頻流媒體技術的成果轉化,抓住了新媒體市場快速增長所帶來的市場機遇。於中期期間,本集團的收入約為人民幣432.7百萬元,較 相 應 期 間 的 約 人 民 幣137.2百 萬 元, 增 長215.5%;本集團於中期期間錄得淨利潤約人民幣43.3百萬元,而於相應期間淨虧損為約人民幣30.0百萬元。並且,本集團於中期期間錄得非香港財務報告準則經調整淨利潤*約人民幣94.6百萬元,較相應期間非香港財務報告準則經調整淨利潤*約人民幣5.0百萬元相比,增長1,798.0%。本集團自二零一九年以來佈局的新媒體服務業務板塊取得了顯著的成效是中期期間錄得淨利潤的主要原因。並且,本集團打造了高質量的直播電商及新媒體營銷渠道品牌,成功實現了跨平台運營,全網合計完成的商品交易總額(GMV)超過人民幣50億元,帶動本集團整體業務經營和財務表現快速增長。 As a leading all media service provider in the PRC, thanks to the technology andexperience accumulated by the Group in the live-streaming field, during theInterim Period, our business, which is to provide customers with full-scale videoapplication services, has achieved healthy and sustainable development. Inparticular, the live-streaming e-commerce business based on new mediaplatforms has achieved remarkable growth, which was a successfulimplementation of the Group’s diversification strategy, and the result of theGroup’s deep cultivation of video streaming technology, seizing the marketopportunities brought about by the rapid growth of the new media market.During the Interim Period, revenue of the Group was approximately RMB432.7million, representing an increase of 215.5% as compared to approximatelyRMB137.2 million for the Corresponding Period. The Group recorded a net profitof approximately RMB43.3 million for the Interim Period as compared to a netloss of approximately RMB30.0 million for the Corresponding Period. Moreover,the Group recorded a non-HKFRS adjusted net profit* of approximately RMB94.6million for the Interim Period, representing an increase of 1,798.0% as comparedto the non-HKFRS adjusted net profit* of approximately RMB5.0 million for theCorresponding Period. The remarkable results of the Group’s new media servicessegment deployed by the Group since 2019 were the main reason for the netprofit recorded during the Interim Period. Meanwhile, the Group built high-quality brand of live-streaming e-commerce and new media marketing channels,and successfully achieved cross-platform oper