How medical specialty societies and healthcare leaders can use OneKeydata to build a more resilient, insight-driven workforce strategy ANGELA NICHOLAS,Sr. Director, Patient and Provider Associations Solutions, IQVIATREVOR VOLKMER,Sr. Sales Engineer, OneKey, IQVIASONALI DASGUPTA,Manager, Agile Health Insights, IQVIA Executive summary Healthcare workforce planning has entered a new era.Medical specialty societies and healthcare decisionmakers are no longer asking only whether there areenough clinicians, but how the workforce is distributed,how practice patterns are changing, and what thoseshifts mean for member support, access to care, a large‑scale provider and organization referencedataset that spans more than 23 million providers and2.6 million healthcare organizations globally, includingmore than 11.5 million healthcare professionals and For medical specialty societies, the strategic opportunityis significant. A connected provider foundation canestablish a credible baseline for workforce countsand distribution, enhance internal assets such asmembership records and CME participation data, and These questions have become harder, not easier, toanswer. Across specialties, societies are confrontingphysician shortages, uneven geographic distribution,changing organizational structures, rapid growth inadvanced practice providers, increasing burnout and For healthcare decision makers more broadly, thesame data foundation can support location analysis,access planning, provider benchmarking, care deliveryanalysis, disease burden assessment, and population‑level strategy. In a market defined by consolidation, A more effective workforce strategy requires a trustedshared provider foundation — one that allows medicalspecialty societies to establish consistent workforce deliver care in multiple settings. The strategic question isno longer simply how many providers exist; it is how the The workforce challenge hasoutgrown traditional data Workforce strategy in healthcare is being shaped bypressures that are structural, not temporary. For medicalspecialty societies, these pressures directly affectmember sustainability, access to care, and the abilityto engage credibly in workforce policy discussions.Physician shortages remain a core concern, with national Why fragmented dataundermines strategic The central challenge in workforce planning is not atotal absence of data, but fragmentation. Disconnected,self‑reported, or outdated datasets make it difficult Medical specialty societies are especially affectedbecause their most valuable internal data assets oftensit in separate systems and were not originally built forintegrated workforce analytics. Membership records,annual meeting attendance, webinar rosters, CME These workforce changes do not occur in isolation.They are unfolding alongside major shifts in how care isorganized and delivered. The physician population grewsteadily until 2020, then began slowing substantiallyduring and after the pandemic. Primary care specialties, The same problem affects broader healthcare decisionmaking. If an organization cannot reliably identify whereclinicians practice, which organizations they belong to,what settings they serve, or how those relationshipsshift over time, then workforce planning becomes For medical specialty societies, this means thatworkforce strategy can no longer rely on occasionalsurveys or point‑in‑time member counts. For healthsystems, payers, and other healthcare leaders, it meanslegacy provider lists cannot adequately capture the What makes that foundation strategically valuable isnot scale alone, but connectivity. By linking clinicians towhere and how they practice — and to the organizationsthey are affiliated with — societies gain a more realisticpicture of how care is delivered and how the workforce OneKey as a decision‑readyprovider foundation A strategic workforce model starts with a reliable sourceof truth. OneKey is a global provider and organizationreference database spanning more than 100 countries,with over 23 million providers and 2.6 million healthcareorganizations. In the United States alone, it includes The dataset is also designed to reflect how healthcaremarkets actually evolve. It tracks multiple specialtiesper provider, including primary, secondary, and tertiaryspecialties, as well as historical addresses. It also Equally important is the model behind the data.OneKey is maintained with the support of morethan 800 research associates and built from primaryresearch plus external sources such as the AMA, DEA,NPI, claims, prescription data, sanctions data, state engagement, education uptake, regional participation,and workforce trends over time. Once identity andorganizational context are established, internal datasetscan support more sophisticated analysis of provider The model extends further when external IQVIAdatasets are layered onto the same referenceframework. Medical claims can add encounter‑level andclinical context, inclu