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大众集团:中国投资者更新

2026-04-23 - 大众集团 测试专用号2高级版
报告封面

Disclaimer The following presentations as well as remarks/comments and explanations in this context contain forward-lookingstatements on the business development of the Volkswagen Group. These statements are based on assumptions relating tothe development of the economic, political and legal environment in individual countries, economic regions and markets, All figures are rounded, so minor discrepancies may arise from addition of these amounts. Any changes in significant parameters relating to our key sales markets, or any significant shifts in exchange rates, energyand other commodities or the supply with parts relevant to the Volkswagen Group will have a corresponding effect on thedevelopment of our business. In addition, there may also be departures from our expected business development if the We do not update forward-looking statements retrospectively. Such statements are valid on the date of publication and canbe superseded. This information does not constitute an offer to exchange or sell or an offer to exchange or buy any securities. Gernot Döllner高德诺 Member of the Board of Management, Volkswagen GroupCEO, AUDI AG and Brand Group Progressive大众汽车集团管理董事,奥迪股份公司管理董事会主席,“进取”品牌集群负责人 Mission Vorsprung Audi with a clear strategic direction … Mission Vorsprung … and China remains a core pillar Business Model Strengthening local footprint through optimized set-up,value creation and partnerships Products & Technologies Stronger China focus and China speed –enabled by localinnovation China’s premium market: challenging yet expanding –and Audi to play a key role Safeguarding the China contribution to our financialperformance Global Premium Market China remains worldwide biggest market and is the major driver of global premium market growth Premium Market Landscape in China Requires strong brands, compelling products, and competitive cost structures Audi with an improved setup in China Resilience and competitiveness driven by sound governance and an updated product lineup Product Initiative 2026 Localized and more China-focused than ever Market performance and new ICE lineup Audi delivers strong resilience through a comprehensively renewed portfolio and a solid ICE base Dual-brand progress and insights into our NEV transformation Recap Dual-Brand Approach Two brands – united by one core with different characters and target customers Audi Q6L e-tron Continuous improvements implemented for Audi’s first localized PPE product Audi A6L e-tron Adding a premium-proportioned executive sedan to strengthen Audi’s China portfolio AUDI E5 Sportback The first model of the new AUDI-brand is already successfully launched in the market AUDI E7X All-electric premium SUV for China A new chapter for Audi in China We accelerate our NEV transformation 4 Rings NEV Transformation Further actions defined AUDI 2ndgeneration Successful extension of SAIC collaboration by founding AUDI Innovation & Technology Center 1 s t g e n e r a t i o n w e l le s t a b l i s h e d i n C h i n a J o i n t V e n t u r e “ T e c h C o ”a s k e y g r o w t h e n a b l e r C l e a r p a t h t o s c a l a b l e2 n d g e n e r a t i o n g r o w t h D e s i g n e d f o rs u s t a i n a b l e p r o f i t a b i l i t y New AUDI brand successfullylaunched with SAIC, Substantial profit contributiontargeted for all shareholders Faster innovation, costadvantages, and access toChina’s ecosystem via SAIC Annual model cadence andexpansion into additional Audi in China Redefining the journey Chinaremains thepowerhouseof theglobal premium automotive market– and is thereforeessential forAudi. We regained the#1 premium position in 2025, and ourICE renewalin2026will continue toprovide thefinancial backboneof ourNEV transformation. Ourdual-brand strategyis live: The4-Letters-brandis ramping up with its2nd model, while wecontinuously strengthen thepositioning of the 4 Rings. Looking ahead, we arefully committedtoChinaand will accelerate ourtransformationtobecome aleading premium NEV player– while remaining the#1 in ICE.