十字路口下的人工智能与信任

Flash Poll:Trust and Artificial Intelligence 2025 Edelman Trust BarometerFlash Poll:Trust and Artificial Intelligence at a Crossroads Methodology Online survey Statistical significance Fieldwork conducted: October 17–27, 2025 Shortened question text Throughout the report, question text has been edited for For more details on the margin of error, country-specific sample information,or to see the full text for any shortened statements, please see the Technical Forces Putting Pressure on the Adoption of Artificial Intelligence More likely to rejectthe growing use of AI Trust in AI lags trust intechnology sector Developed markets slowerto adopt new products Enthusiasm for innovation People in developed markets are far lesslikely to want to get the newest productsas quickly as possibly–they tend to waitfor a technology to be well established. Not every innovation is a success story.While people are 4x as likely to beenthusiastic about green energy’sadoption than reject it, the reverse is true Globally, rejection for AI outweighsenthusiasm. U.S. respondents are morethan twice as likely to say they reject thegrowing use of AI than they are to There is a 26pt gap between trust in thetechnology sector and trust in AI,suggesting that trust in the sector does notguarantee trust in the innovation. 2022 Edelman Trust BarometerSpecial Report: Trust in Technology 2025 Edelman Trust BarometerInsights for Technology Sector 2024 Edelman Trust Barometer 2024 Edelman Trust Barometer AI AdoptionFaces MyriadDivides Geographic Divide:While Brazil and ChinaEmbraceGreater AI Use, Percentwhosay,when it comes to the growing use of AI … Gap, embrace vs reject Tech and Finance Employees Accept AI at Work, But Not Food or Transportation On average, percent of industry employees who say, when it comes to the growing use of AIin the workplace… Income Divide: Percent who say Younger Generations Trust AI More Than Older, But U.S. Youth Still Distrust Geographic Split on If AI Will Help Address Urgent Societal Issues Percent who say Trust PowersArtificialIntelligenceAdoption Knowledge and Trust Are Top Drivers of AI Enthusiasm Regression analysis, showing the top 7 of 10 significant drivers of increased enthusiasm for the growing use of AI With Trust, All MarketsMore Likely to Embrace AI Percent who characterize Gap, embrace vs reject Among AI Resistant, Negative Personal Experiences With Generative AI Are Still Rare Among those who use AI, percentwho say on average Trust Issues Bigger Obstacle to Use Than Motivation, Access, or Intimidation Among those who use artificial intelligence less than once a month, percent who say Trust issues(net) •I’m concerned about how my data is used and protected•I do not trust AI technology Motivation and access •I’m not interested and don’t feel the need to use AI•I don’t have the opportunity to use AI Intimidation •I’m not comfortable with the new technology•I don’t know where to start Through Generative AI,Frequent Users Are Faster, Sharper, and More Creative Problem Solvers On average, percent who say The Power of Personal Experience:When Gen AI Simplifies Complexity, I’m Much More Likely to Trust EmployersFace CriticalTransformationMoment ManyConcernedAbout Business Leaders’ Transparency on Jobs and Gen AI Employee AI Usage Has Room to Grow, EspeciallyAmong Non-Managers Percent of employees whosay In Most Markets, My Employer Has The Greatest License to Use AI Percent who say I am comfortablewitheach institution’s use of When Employees Are Brought Into AI Transformation, They’re More Enthusiastic Percent of employees who say Employees Are Motivated to Embrace AI by Job Transformation, Not Job Insecurity On average, percent of employees who say Building Trustin ArtificialIntelligence Don’t Force It:People Who Distrust AI More Likely To Say AI is Imposed on Them Empower Employees To Find AI-Informed Solutions Among employees who say artificial intelligence has helped or not impacted finding solutions at work, percent trust in AI Speak Through Peers, The Only Consistently Trusted Voices on Gen AI Percentwho say Build Trust To Power The Growth of Agentic AI On average, percent who agree 2025 Edelman Trust Barometer Flash Poll:Trust and Artificial Intelligence at a Crossroads 22 Win through peerinfluence and personal Trust sets the foundationfor innovation AI acceptance hingeson the workplace Ensure benefits of AIare felt across the Lower earners—and even highearners in the US—feeleconomically vulnerable due to AI.AI messaging and policy needs tospeak to opportunity and protectagainst risk, especially in the Positive experiences withworkplace AI use cases cantransform how much people trustthe technology. That trust isessential to the next phase of People don’t want to be told what’s sogood about the technology from thetop, they need to discover it throughpersonal experiences and among Over 4 in 10 resist the increasedadoption of