2026年巴厘岛酒店及品牌住宅

March 2026 Table of Contents Page 1.Still Standing Strong2.Tourism Arrivals3.Nationality Mix4.Bali Hotel Performance5.Performance by Rate6.Performance by Location7.Seasonality Still Standing Strong Not quite another “best ever” headline,but 2025 proved Bali’s resilience. International arrivals hit a new record,surpassing 2019 levels, while hotelperformance held firm despite a moderation 2025 After two years of explosive rebound, 2025was a year of consolidation, with occupancyremaining healthy, ADR stabilising at elevated Momentum sustained. The market hasshifted from recovery to resilience. Tourism Arrivals Domestic visitors remained Bali’s primarymarket in 2025, although volumes softenedslightly YoY. Domestic arrivals reached 9.6million, representing a 5% decline comparedto 2024 (10.1 million). Despite the moderation, Seasonality continued to influence monthlyperformance, with arrivals typically fluctuatingbetween approximately 700,000 and 900,000per month, reflecting strong holiday and peak-seasonpatterns.Airline operating costpressures, limited fleet availability and relatively Beyond strong source-market recovery, relativecurrency movements may have supportedinbound demand, with Bali remaining Weather variability also played a role in monthlyvolatility. Parts of 2025 saw heavier than usualrainfall and flooding events during the wetseason, particularly in September, which likely Peak season demand in 2025 expanded toinclude June as well as the usual July (peak of697,107) through September, while the firstquarter continued to reflect softer absolute International arrivals, by contrast, continuedtheir upward trajectory in 2025, reaching6,948,754, representing a 10% increase over Nationality Mix There continues to be very limited structuralshiftsin regional arrivals in 2025, with overallcomposition remaining broadly stable. Asia (ex-ASEAN) and Oceania continue to dominate, eachcontributing approximately 28% of total However, its third-place ranking reflectsan ongoing recoveryrather than structuraldecline, especially when compared to their1.2mil arrivals in 2019. Additionally, thehigh volume of Chinese travel pre-Covidcoincided withcomparatively limited ADRgrowth across many hotel segments.Recent year’s more diversified sourcemarket mix have coincided with strongerrate performance, indicating the nature ASEAN accounted for 10% of total arrivals, whilethe Americas (6%) and Africa (1%) remainedcomparatively small contributors, togethergenerating less than 8% of total foreign visitation. The key source markets remain largelyunchanged, with rankingsstabilizingas 4.South Korea:Up 20% to overtake theUK to move back into fourth place,delivering 346,679 arrivals, with 1.Australia:Maintained its position as Bali’slargest source market, generating 1.63marrivals in 2025. Peak travel continued duringthe Australian winter months of July through 5.United Kingdom:Ranked fifth with317,523 arrivals, with peak demand Countries rounding out the top sourcemarkets included: 2.India:Remained in second position with569,261 arrivals. However, growth in 2025was modest compared to prior years,suggesting the rapid expansion phase of the •United States–274k (up 5%)•France–279k arrivals (up 8%)•Malaysia–251k arrivals (up 2%)•Singapore–211k arrivals (down 4%) 3.China:Continued its strong recoverytrajectory, growing another 20% to reach Bali Hotel Performance ADR (month-by-month) Bali hotels saw a slight softening inoverall performance in 2025, withoccupancy declining by 2.3% YoY to ADR also held steady, maintaining previousrecords in 2024 at a high of IDR 2.8 mil, Despite the marginal pullback, occupancyremains at historically strong levels, reflecting RevPAR peaks were also seen in the summer,with July and August reaching highs of IDR 2.4mil & IDR 2.3 mil respectively. The weakest ADR performance was mixed acrosscurrencies. In IDR terms, ADR increased 2%YoY to IDR 2.35 million. However, due tocurrency dynamics and exchange ratemovements (average rate of IDR 16,705 to As a result, RevPAR softened slightly,decreasing by 1% in IDR terms to IDR 1.73million and by 4% in USD terms to USD 111.The modest decline reflects the combined Occupancy (month-by-month) Occupancy peaked in July 2025 at 85.9%,matching 2024's peak in August. The followingmonths in August and September dipped Performance by Rate Rate A (> USD 501) Rate A experienced a moderation year in2025. Occupancy declined 7.1% to 49.4%,however ADR growth remained strong, withIDR ADR increasing 8.0% and USD ADR up3.9%. As a result, IDR RevPAR held broadlyflat (+0.1%), while USD RevPAR declined3.7%. The segment continues to demonstratepricing power, although demand depth Rate B (USD 201–500) Rate B saw a pullback in occupancy (-6.4%)to 69.2%, though ADR performance remainedpositive in IDR terms (+4.0%). RevPARsoftened slightly, down 2.5% in IDR and 6.2%in USD. The segment reflects some rateresistance emerging following two years ofstrong growth,