2026泰国薪酬指南

Thailand Exploring the shifting hiring dynamics across Accounting& Finance, Information Technology, Supply Chain & PERSOL is Asia-Pacific’s leading Staffing and HRsolutions partner, operating across 13 marketswith deep local insight and regional scale. Withmore than 140 offices and decades of experience, We combine human expertise with smarttechnology to help organisations solve workforcechallenges, unlock potential, and stay ahead of In 2025, we came together under the PERSOL name— reflecting our bold vision for the future of work Whether you’re building teams, growing careers, ortransforming how work gets done, we’re here. Contents 04Global Reach06Our Capabilities & Services 12Corporate Functions andProfessional Services18Banking & Finance22Information Technology28Healthcare & 50Hospitality &Professional Services54Trading, Logistics &Supply Chain 13 market coverageacross APAC, with Global Reach Regional and We are one of the leading staffing, recruitment and HR solutionsproviders in the Asia-Pacific region. Built on a legacy of innovationthat dates back to the start of the modern staffing industry, PERSOL Our team of specialists takes a collaborative approach to understandyour unique challenges, leading to better relationships and results. Access to our suite With PERSOL, you get the strength and support of an organisationthat has successfully been delivering this value across the APAC Database of over650k candidates Gain access to much more… Our Capabilities Our Services Our Industries & Functional Our Services For more than 30 years of experience inthe Thai market, PERSOL is a leading HR • Accounting• Banking & Finance• Consumer Goods & FMCG• Industrial• Information Technology & Telecoms• Healthcare• Corporate Functions• Logistics & Supply Chain We offer more than just solutions; weprioritize doing what’s right for you. Bycombining our deep local expertise and Our Workforce Solutions Maximize your service capabilities and scale Contact ustoday to discover how we can help you navigate Thailand’sevolving talent landscape and achieve your strategic objectives. Executive Overview THAILAND’S AI REVOLUTION:Leading Southeast Asia Into the A perspective from the Country Head, PERSOL Thailand W For Thailand, the trajectory is equally ambitious.Our government has set a bold target: 280,000new technology jobs by 2029, concentrated insemiconductors, electric vehicles, and artificial economic history. Artificial Intelligence(AI) is not merely knocking on our door—ithas already taken a seat at every boardroomtable, factory floor, and creative studio across The hiring landscape has fundamentally shiftedbeneath our feet. Today, 74% of Thai businessleaders declare they simply will not hirecandidates lacking AI skills. Three-quarters of ournation’s employers now view AI literacy as non- What unfolds before us is nothing short of Thailand Takes the Lead in Asia’s AI 62% of Thai workers are already using generativeAI in their daily work—placing Thailand at theforefront of Southeast Asia’s digital revolution and But the story extends beyond technical skills.The World Economic Forum identifies creativethinking, analytical reasoning, and resilience asequally critical for success. And remarkably, while39% of core skills will transform by 2030, thisfigure has actually decreased from 44% in 2023— The scale of transformation is breathtaking. TheWorld Economic Forum’s Future of Jobs Report2025 projects that technological advancementwill spark the creation of 170 million new jobs Executive Overview The Birth of Tomorrow’s Careers Walk into any recruitment office in Bangkok today, and you’ll encounter job titles that simply didn’texist five years ago. The AI revolution isn’t just changing existing roles—it’s spawning entirely new The real magic, however, is happening in thehybrid space. Marketing professionals now blendcreative storytelling with AI-powered consumerinsights. Healthcare practitioners use AI-assisteddiagnostic tools while providing the empathyand judgment only humans can offer. Financial The framework is simple: AI serves as yourstrategic assistant, not your successor. A marketingprofessional uses AI to crunch consumer data inseconds, then applies uniquely human creativity The World Economic Forum projects that by2030, work will be nearly evenly split betweenhuman-only, machine-only, and hybrid human-AItasks. The organizations that will dominate the Here’s a fascinating paradox: while high-techroles explode, traditional frontline positions—farmworkers, delivery drivers, constructionworkers, nurses, and social workers—are also Forward-thinking Thai businesses are alreadyinvesting heavily in employee reskilling programsto foster analytical thinking, creativity, andtechnological proficiency, recognizing thatAI adoption succeeds only when paired with Reframing the Question: Colleague The question echoes through every industry: “WillAI replace human workers?” The answer is m