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企业SaaS风险投资趋势2025

金融 2025-05-26 PitchBook 土豆不吃泥
报告封面

EMERGING TECH RESEARCH Enterprise SaaSVC Trends VC activity across the enterprise SaaS ecosystem REPORT PREVIEWThe full report is available through the PitchBook Platform. Contents Enterprise SaaS landscape3 Institutional Research Group Enterprise SaaS VC ecosystem market map4 Analysis Derek HernandezSenior Research Analyst,Enterprise SaaS and Infrastructure SaaSderek.hernandez@pitchbook.com VC activity5 Enterprise SaaS VC deal summary23 Data Nick ZambranoData Analyst pbinstitutionalresearch@pitchbook.com Publishing Report designed byChloe Ladwig, Julia MidkiffandJenna O’Malley Published on May 14, 2025 EnterpriseSaaSlandscape Other application softwareCustomer relationshipmanagementEnterprise resource planningSupply chain managementAnalytic platformsKnowledge management systems VC activity Q1 2025 saw the greatest number of dollars invested in enterprise software-as-a-service (SaaS)companies we have ever recorded, at $58 billion, over two-thirds of which was driven by OpenAI’s$40 billion raise on March 31. The quarter flew far beyond the 2021 peak of $42.6 billion—over36% higher—and was led by the massive investment in AI opportunities now fully gripping theinvestment landscape for enterprise SaaS. By comparison, the last peak in Q4 2021 was largely driven by federal stimulus and near-zero-percent interest rates. These pushed a growth-at-all-costs mentality and elevated SaaS valuationsto unsustainable multiples. The hangover after 2021 lasted for several years until 2024 saw aresurgence in investments, especially for the many AI opportunities that have developed. AlthoughOpenAI, Anthropic, and xAI get much of the attention, the hundreds of deals every quarter areflush with AI-native and AI-enabled solutions. We expect this trend to strengthen into 2025and beyond. Q1 2025 deal value was dominated by a single raise by OpenAI of $40 billion at a $300 billion post-money valuation. This massively exceeded (by 2.2x) the value of all the other 714 deals done in thequarter, which together amounted to $18 billion. By comparison, Q4 2024 was also uplifted by twomegadeals by OpenAI ($6.6 billion) and xAI ($6 billion), though these together were just 31.5% thesize of OpenAI’s Q1 2025 raise. Backing out the megadeals of Q1 2025 and Q4 2024, these past four quarters have beenremarkably stable despite the recent market turmoil. In reverse order (excluding megadeals), Q12025 saw 714 companies raise $18 billion, Q4 2024 saw 731 companies raise $17.5 billion, Q3 2024saw 710 companies raise $18.4 billion, and Q2 2024 saw 808 companies raise $15 billion. Despitethe flashy foundational large language model raises, we are seeing a strong and consistent flow VC ACTIVITY of investment dollars into enterprise solutions addressing the everyday needs of firms aroundthe globe, including enterprise resource planning, customer relationship management, analyticplatforms, supply chains, and knowledge management systems. setting deal may portend a wave of follow-on M&A activity as hyperscalers and major SaaSplayers race to shore up their security capabilities in an ever more complex threat environment. Another sector of SaaS that has quietly but steadily gained importance over the past several yearsis the growing demand for cloud cost management, demonstrated by Flexera’s acquisition ofNetApp’s Spot financial operations (FinOps) and cloud infrastructure products in Q1 2025. Whileearlier M&A activity in the sector was focused on automation and orchestration, this deal reflectsa clear pivot toward FinOps. This is an increasingly critical space as enterprises grapple withsprawling multicloud bills. We view this move as part of a broader trend where SaaS vendors aredeepening their value propositions by embedding cost visibility and optimization directly into theirplatforms, offering not just tools but holistic cloud governance solutions. Exits in Q1 2025 dipped QoQ to 93, down from 111 in Q4 2024. The figure remained high comparedwith the market softness in 2022 and 2023. Meanwhile, exit value decreased QoQ to $4.9 billion,down from $10.4 billion in Q4—excluding the acquisition of Wiz, which is captured by ourcybersecurity vertical. The largest single exit was Metaphysic, which exited to DNEG, NovatorPartners, and United Al Saqer Group via LBO in February at a $1.4 billion valuation. Nonetheless,total exit value declined 52.9% QoQ. In addition, the quarter recorded 65 acquisitions, 22 buyouts,five IPOs, and one reverse merger. Given recent market disruptions, as well as the highly publicizeddelays and suspensions of several major IPOs in the past few months—such as Klarna, Circle,StubHub, Chime, and Hinge Health—we no longer believe that IPOs will rebound in 2025. Revenue growth for B2B SaaS in Q1 2025 showed clear signs of slowing, with February and Marchdata pointing to flat revenues in a sharp contrast to the stronger expansions seen throughout2024. While headline numbers may suggest broader market softness,