百果园集团二零二三年度报告

註 目錄CONTENTS Company Introduction2Corporate Information4Definitions8Chairman’s Statement17Performance Review20Management Discussion and Analysis32Biographies of Directors, Supervisors andSenior Management51Report of the Board of Directors67Report of the Board of Supervisors116Corporate Governance Report122Independent Auditor’s Report160Consolidated Statement of Profit or Loss169Consolidated Statement of ComprehensiveIncome170Consolidated Statement of Financial Position171Consolidated Statement of Changes in Equity173Consolidated Statement of Cash Flows174Notes to the Consolidated Financial Statements176Five-Year Financial Summary400 COMPANY INTRODUCTION OVERVIEW 2B We are the largest fruit retail operator in China as we have beenrankingNo.1 in terms of sales of fruit chain stores in Chinaforten consecutive years(2014-2023),and we have built anationwidecommunity-based fruit specialty retail network withstore-as-warehouse and OMO features. In 2023, to navigate theGroup’slong-term development goals and drive its sustainablegrowth,we optimized our organizational structure into threemajorbusiness units,namely,retail business unit(),business-to-business or 2B business unit(2B)andcategory business unit (). 2 94436,09322170APP美27.6% In 2023, we focused on the development of the retail businessunit, with an emphasis on expanding the scale of our retail storesandimproving the operational efficiency of our existing stores.In terms of expanding the scale of our retail stores, we not onlyincreased the quantity of our stores in first- and second-tier citiestoincrease brand recognition for greater branding impact,butalso seized the opportunity of the lower-tier cities market, activelyexpanding into new cities around the existing 29 warehouses anddistribution centers. In 2023, we had a net increase of 443 newstores, and the total number of our stores reached 6,093, coveringmore than 170 cities in 22 provinces and municipalities. Basedon the characteristics of fruit retail and satisfying the consumers’demandof convenience,we have adopted diversified onlinechannels, including self-operated APP, WeChat Mini-program (), as well as Douyin (), Meituan (美), Ele.me () and other third party platforms, based on our offline storenetwork, to expand the sales radius and improve the operationalefficiency of our stores. In 2023, our orders placed through onlinechannels accounted for approximately 27.6%. 2B42.5%2B Our 2B business unit maintained a positive upward trend in 2023,representing a year-on-year increase of approximately 42.5%. Our2B business unit mainly capitalizes on our existing supply chainresources to expand and strengthen our products, and to expanddomestic and overseas sales channels as well as customer base.Meanwhile, we gained control over Shenzhen Banguo this year.Through the synergistic development with Shenzhen Banguo, weare able to further enhance the advantages of our supply chainand expand our market share. COMPANY INTRODUCTION 2B3714% I no r d e r t o b u i l d b r a n d i n g a w a r e n e s s a n d e n h a n c e t h ecompetitiveness of our products, also to support the developmentofthe retail business unit and the 2B business unit,wesupportour upstream suppliers in lowering product costs andimprovingproduct quality by providing them with exclusivevarieties,agricultural technology services,full-cycle agriculturalmanagement,post-harvest preservation technology and capitalresources. As of the end of 2023, we have successfully introduced37 brands to the market, and the sales volume of such brandsaccounted for approximately 14% of the total retail sales of ourretail stores. OUR STRATEGY Our strategy is to be an expert and leader in high-quality fruitindustry. OUR VISION Ourvision is to become a world-leading fruit eco-technologycompany. OUR MISSION Our mission is to offer delicious fruits and enjoyable lifestyle topeople. OUR CORE VALUES Our core values are conscience, trust, altruism, innovation, andresults. Conscience means that we should have correct conceptsandgoodwill in development;trust means that we should fullytrust partners including our franchisees, suppliers, consumers andemployees; altruism is a guide to our action, and we should takeinto account the interests of others in everything we do; innovationaccompanies us at incorporation, witnesses our growth, and thusisthe source of power that supports our future development;results means that we should pay attention to outputs in everythingwe do, and optimize the process through the results. CORPORATE INFORMATION BOARD OF DIRECTORSEXECUTIVE DIRECTORS Mr. YU Huiyong(Chairman of the Board)Ms. XU YanlinMr. TIAN XiqiuMr. JIAO YueMr. ZHU Qidong NON-EXECUTIVE DIRECTORS Mr. PAN Pan(resigned on April 12, 2024)Mr. HU Qihao(resigned on February 2, 2024) INDEPENDENT NON-EXECUTIVE DIRECTORS Dr. JIANG YanboMr. MA RuiguangDr. WU ZhanchiMr. CHEUNG Yee Tak JonathanMs. ZHU Fang AUDIT COMMITTEE Dr. WU Zhanchi(Chairman)Mr. MA RuiguangMr. PAN Pan(r