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Japan's rental housing market offers solid investment fundamentals despite an aging population. According to CBRE's 2022 Global Consumer Survey, 46% of Japanese respondents plan to rent rather than buy a property in the future, significantly higher than the global average of 35%. The latent rental housing market in Japan is comparable in size to that of the US, Germany, and China. The residential sector is one of the few mature residential investment markets in Asia Pacific, with properties being actively traded by both domestic and foreign investors. Rental homes are also more stable than other asset types, making them attractive to commercial real estate investors. This report assesses the market from the perspectives of demographics, household income, housing market, and consumer trends, and discusses the current state and attractiveness of the Japanese residential real estate investment sector.
