招聘。保留。ROI。

Enlisting a multipronged approach for enrollment success Use Case| Recruitment. Retention. ROI. Situation A US-based sponsor was planning a Phase IV studyon atopic dermatitis in the US. Its requirements: Recruit a wide range of participants Maintain patient engagement Track ROI to inform strategic decisions Use Case| Recruitment. Retention. ROI. Solution The sponsor utilized the Citeline Connect suite of patient engagement andrecruitment solutions. Citeline Connect offers end-to-end multichannel,multi-vendor recruitment programs that streamline the patient journey intoa trial and reduce enrollment burden for all stakeholders. LEVERAGED DIVERSITY DATA -Quantified disease prevalence and gained insights into itspatient population toestimate the recruitment pool’s size -Anticipated recruitment challengesthrough analysis ofclaims trends and enrollment rates of closed trials LAUNCHED CLINICAL TRIALS WEBSITE -Strategically designed website to meet objectives, boostbrand identity, andoptimize conversionsbased on inputfrom patients and advisory boards -Enabled quick eligibility assessments through a prescreener,providing aseamless journeyfor potential participants Use Case| Recruitment. Retention. ROI. Solution INVITED PATIENTS TO JOIN ONLINE COMMUNITY -Enabled sponsor to determine themost engaged patients -Kept community members engaged and updated bysendingautomatic alertsand custom messages aboutthe upcoming trial Use Case| Recruitment. Retention. ROI. Solution REACHED AND ENGAGED DIVERSE AUDIENCE -Utilized a variety of channels to engage bothtraditional andnontraditional organizationsdedicated to patient recruitment -Ensured cost-effective, outcome-driven approach throughnetwork of 100+ precontracted, thoroughly vettedrecruitmentpartners Use Case| Recruitment. Retention. ROI. Solution TRACKED RETURN ON INVESTMENT (ROI) -Allowed forfull visibilityinto campaign, site, and partnerperformance so as to make informed, strategic decisions Use Case| Recruitment. Retention. ROI. Added Value Leveragingreal-world claims data, the sponsor was able to identifya market opportunity to ensure a diverse participant population. Recruitment and engagement efforts put enrollment6 months ahead of schedule. The sponsor built acommunity of engaged patientswho can enrollin future studies. Learn how Citeline Connect can help you engage, recruit,enroll, and track patients throughout their clinical trial journey. About Citeline Citeline, a Norstella company, powers a full suite ofcomplementary business intelligence offerings to meet theevolving needs of life science professionals to accelerate theconnection of treatments to patients and patients to treatments.These patient-focused solutions and services deliver and analyzedata used to drive clinical, commercial, and regulatory-relateddecisions and create real-world opportunities for growth. Our global teams of analysts, journalists, and consultants keeptheir fingers on the pulse of the pharmaceutical, biomedical,and medtech industries, covering them with expert insights: keydiseases, clinical trials, drug R&D and approvals, market forecasts,and more. For more information on one of the world’s most trustedlife science partners, visit Citeline and follow on LinkedIn and X.