American Rebel Holdings Inc 2025年度报告

FORM 10-K ☒ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the fiscal year ended December 31, 2025 ☐TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from __________ to __________ Commission file number001-41267 AMERICAN REBEL HOLDINGS, INC. (Exact name of registrant as specified in its charter) NEVADA47-3892903State or other jurisdiction(I.R.S. Employer Registrant’s telephone number, including area code:(833) 267-3235 Securities registered pursuant to Section 12(b) of the Act: The Nasdaq Stock Market LLCThe Nasdaq Stock Market LLC Securities registered pursuant to Section 12(g) of the Act: None Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes☐No☒ Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the SecuritiesExchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports),and (2) has been subject to such filing requirements for the past 90 days. Yes☒No☐ Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submittedpursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that theregistrant was required to submit such files). Yes☐No☒ Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smallerreporting company, or emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smallerreporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act. Accelerated filer☐Smaller reporting company☒Emerging growth company☐ Large accelerated filerNon-accelerated filer If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period forcomplying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.☐ Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectivenessof its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registeredpublic accounting firm that prepared or issued its audit report.☐ If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of theregistrant included in the filing reflect the correction of an error to previously issued financial statements.☐ Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-basedcompensation received by any of the registrant’s executive officers during the relevant recovery period pursuant to §240.10D-1(b).☐ Indicate by check mark whether the registrant is a shell company (as defined in rule 12b-2 of the Exchange Act). Yes☐No☒ The aggregate market value of the voting and non-voting common equity held by non-affiliates was approximately $8,647,718.94 onJune 30, 2025 based on the closing price per common share of $504.00 on that date. The number of shares of the registrant’s common stock issued and outstanding as of March 30, 2026, was 233,366 shares. Documents incorporated by reference: None AMERICAN REBEL HOLDINGS, INC.TABLE OF CONTENTS PART IITEM 1.Business4ITEM 1A.Risk Factors15ITEM 1B.Unresolved Staff Comments36ITEM 2.Properties37ITEM 3.Legal Proceedings38ITEM 4.Mine Safety Disclosures38PART IIITEM 5.Market for Registrant’s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities39ITEM 6.[Reserved]44ITEM 7.Management’s Discussion and Analysis of Financial Condition and Results of Operations45ITEM 7A.Quantitative and Qualitative Disclosures About Market Risk51ITEM 8.Financial Statements and Supplementary Data52ITEM 9.Changes in and Disagreements with Accountants on Accounting and Financial Disclosure53ITEM 9A.Controls and Procedures53ITEM 9B.Other Information54ITEM 9C.Disclosure Regarding Foreign Jurisdictions that Prevent Inspections54PART IIIITEM 10.Directors, Executive Officers and Corporate Governance55ITEM 11.Executive Compensation60ITEM 12.Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters64ITEM 13.Certain Relationships and Related Transactions, and Director Independence65ITEM 14.Principal Accountant Fees and Services67PART IVITEM 15.Exhibits and Financial Statement Schedules68ITEM 16.Form 10-K Summary71SIGNATURES72CERTIFICATIONS2 FORWARD-LOOKING STATEMENTS This Annual Report on Form 10-K (“Annual Report” or “Report”) contains forward-looking statements within the meaning of Section27A of the Securities Act of 19