2021年欧洲旅游业——趋势与前景（2021年第三季度）

EUROPEAN TOURISM:TRENDS & PROSPECTSQuarterly report (Q3/2021) A report produced forthe European Travel Commission Copyright © 2021European Travel Commission EUROPEAN TOURISM: TRENDS & PROSPECTS (Q3/2021) All rights reserved. The contents of this report may be quoted, provided the source is given accurately andclearly. Distribution or reproduction in full is permitted for own or internal use only. While we encourage dis-tribution via publicly accessible websites, this should be done via a link toETC's corporate website,referring The designations employed and the presentation of material in this publication do not imply the expression ofany opinions whatsoever on the part of the Executive Unit of the European Travel Commission. Data sources: This report includes data from theTourMIS database,STR,IATA,Eurocontrol,ForwardKeys,UNWTO, andTransparent. Economic analysis and forecasts are provided byTourism Economics and are forinterpretation by users according to their needs. Published by the European Travel CommissionRue du Marché aux Herbes, 61, 1000 Brussels, Belgium Website:www.etc-corporate.org Email:info@visiteurope.comISSN No: 2034-9297 This report was compiled and edited by:Tourism Economics (an Oxford Economics Company) on behalf of the ETC Market Intelligence Group.Cover:Beautiful landscape view (Santorini, Greece)Image ID:12555196Copyright:Nejron Photo FOREWORD European tourism recovery seems to be underway, however there is still a longroadahead. Overall,improving vaccination rates across Europe and the EU Digital COVID certificate have facilitated cross-border travel over the peak summer months. The travel recovery observed has been different acrossdestinations, with those that reopened their borders earlier to vaccinated travellers being the mostfavoured. More relaxed entry measures seemed to be in place in destinations where tourism com-prises a significant share of the economy (e.g., Croatia, Greece, Spain, etc.). Europeans are on the The turbulence brought by the pandemic on tourism’s decade-long boom has provided the oppor-tunity for a stronger commitment to travelling in a more responsible way. As travellers become moreconcerned about their impact on the environment, destinationswillrespond with measures that pri- It is still relatively unknown how much consumers are ready topayto ensure responsible travel goalsare met. However, what is certain is that adaptation to the shifts of the tourism ecosystem will be 2021 will be the year of recovery, withnew imperatives that destinations need to address to supportthe revival of the European tourism economy at both a policy and consumer level. As travel volumesreturn, the easing of restrictions for non-EU markets and the recognition of non-EMA recognised The most recent edition of theEuropean Tourism Trends & Prospectscontinues to monitor the pathto recovery and the impact of the COVID-19 pandemic on the tourism industry and the wider eco-nomic environment. The “Special Feature” of this latest edition explores "how tourism might change Jennifer IduhETC Executive Unit TABLE OF CONTENTS FOREWORD.........................................................................................................................4TABLE OF CONTENTS..........................................................................................................5EXECUTIVE SUMMARY.........................................................................................................61. TOURISM PERFORMANCE SUMMARY 2021.......................................................................92. GLOBAL TOURISM FORECAST SUMMARY.......................................................................153. RECENT INDUSTRY PERFORMANCE...............................................................................16AIR TRANSPORT................................................................................................................16ACCOMMODATION............................................................................................................194. SPECIAL FEATURE: THE END OF LOW-COST TRAVEL?....................................................22 EXECUTIVE SUMMARY EUROPEAN DESTINATIONS’ EFFORTS TO FUEL A MUCH-NEEDED TRAVELREBOUND MATERIALISEDOVER THE PEAK SUMMER SEASON International tourist arrivals to Europe were down 77% half-way through the year relative to 20191.A few European destinations enjoyed a better-than-expected summer season attributedtoimprovingvaccination coverage, theEU Digital COVID Certificate and relaxed restrictions for fully vaccinatedforeigntravellers, especially from the US. Destinations with draconian restrictions in place, thosestrongly dependent on long-haul markets or islands that heavilyrelied on isolation have struggled to Although European travel demand is poised for a major recovery, volumes are still far from the pre-pandemic days which are not expected to return until 2024. Downside risks with the potential tofurther slow reco