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2025/26season Barbados has evolved from a seasonal retreat into a year-round base for high-net-worth buyersseeking lifestyle and investment opportunities. This report examines the island’s luxury propertymarket, new development activity, and the rise of branded residences, while exploring how its refinedsocial scene, strong infrastructure, and welcoming community continue to underpin global appeal. knightfrank.co.uk/research Longer stays, larger homes Shifts in demand, inventory and investor behaviour signal a new phase forBarbados’ high-end property market “The United States hasnow surpassed the UnitedKingdom as the island’sleading source of internationalvisitors, driven by increasedairlift capacity.” leading source of internationalvisitors, driven by increased airliftcapacity – more than 60,000 additionalairline seats were added for the 2025winter season, according to BarbadosTourism Marketing. Barbados has long been afavoured winter-retreat forthe wealthy, but for a growingnumber of high-net worth buyers, it’sbecome year-round base for working,living and investing. Activity in the holiday rental marketis also rising; transactions by Blue SkyLuxury, part of Terra Luxury, climbed16% annually during the year throughOctober. Yields vary by property typeand location, but well-positioned villasin prime areas typically achieve annualreturns of 3–5%. The desire for a long-term base isdriving prime property marketactivity: sales of US$2 millionproperties by Terra Luxury, KnightFrank’s partner on the Island, surged67% year-on-year between July andOctober 2025. Growing demand forhigh-specification properties suitedto year-round living has prompteddevelopers to act. New inventory isemerging across key estates suchas Apes Hill, Royal Westmorelandalongside the island’s first wave ofbranded residences, due to arrivefrom 2027 onwards (see next page). properties in Sandy Lane commandprices in excess of US$10 million. Developers are focusing on productsthat are easier to manage, rent out,and maintain – appealing to part-time residents seeking low-hassleownership. These are typically high-amenity homes managed by an estateor brand. Apes Hill has seen a wave ofnew development, and developers areincreasingly turning to apartments andtownhouses, which previously didn’texist at scale. That includes GibbsGrove, a collection of ten three-bedroomresidences by the Grove Group. Barbados has a wide residentialoffering, spanning high-profile golfestates to gated marina communitiesand standalone beachfront villas. ThePlatinum Coast on the west side of theisland is home to most of the primestock, including estates like Sandy Lane,Royal Westmoreland, and Apes Hill.Sugar Hill offers privacy and scale, whilePort St Charles and Pendry Residencesprovide direct marina access. Buyers tend to begin by visiting,before renting, then purchasing, soincreases in tourism over time oftentranslate into property sales. In 2024,Barbados welcomed approximately704,340 stay-over visitors, up 10.6%on 2023 and slightly ahead of pre-pandemic 2019 levels. That momentumhas continued into this year: betweenJanuary and August 2025, there werearound 503,000 arrivals, a year-on-yearincrease of 5.43%. Entry points also span a widerange. Apartments begin at aroundUS$500,000 in well-locateddevelopments, while standalonehomes in established estates likeSugar Hill and Royal Westmorelandoften range from US$1.5 million toUS$7 million. Beachfront villas onthe Platinum Coast can reach US$30million or more, while ultra-prime Amenities surpass those that ofmany smaller Caribbean islands.There are around six golf courses onBarbados, for example, four of whichare championship-level. The Apes Hillchampionship course is located 1,000feet above sea level with panoramic seaviews and has recently reopened aftermajor redevelopment. The United States has now surpassedthe United Kingdom as the island’s Residency pathways are also partof the island’s long-term appeal. TheBarbados Welcome Stamp, introducedin 2020, allows remote workers anddigital professionals to live on theisland for up to 12 months. For thoseseeking a more permanent base, theSpecial Entry and Residence Permit(SERP) offers long-term residencyfor high-net-worth individuals, witheligibility in Category 1 requiring aminimum investment of US$2 millionand a net worth of at least US$5 million. Together, these residency routes –alongside improvements to propertystock and lifestyle infrastructure – areformalising the shift from short-termtourism to more permanent patterns ofliving and investment. My Barbados BRANDS ONTHE BEACH Andrew Blandford-Newson, Associate, International Residential diverse, and that’s reflected in thehomes available. What makes Barbados standout in the Caribbean? It’s a very well-establishedisland – great infrastructure,direct flights to the UK, US andCanada, and a strong year-roundsocial calendar. You’ve goteverything from championshipgolf courses to polo, horse racingand internat