洞察亮点——企业和垂直行业的数字化转型：一系列调查见解

DATENovember 2024 © 2024 GSMA Intelligence The GSMA is a global organisation unifying the mobile ecosystem to discover,develop and deliver innovation foundational to positive business environments andsocietal change. Our vision is to unlock the full power of connectivity so that people,industry, and society thrive. Representing mobile operators and organisationsacross the mobile ecosystem and adjacent industries, the GSMA delivers for itsmembers across three broad pillars: Connectivity for Good, Industry Services and GSMA Intelligence is the definitive source of global mobile operator data, analysisand forecasts, and publisher of authoritative industry reports and research. Our datacovers every operator group, network and MVNO in every country worldwide – fromAfghanistan to Zimbabwe. It is the most accurate and complete set of industry GSMA Intelligence is relied on by leading operators, vendors, regulators, financialinstitutions and third-party industry players, to support strategic decision-making andlong-term investment planning. The data is used as an industry reference point andis frequently cited by the media and by the industry itself. Our team of analysts and experts produce regular thought-leading research reportsacross a range of industry topics. Follow the GSMA on X:@GSMA www.gsmaintelligence.com info@gsmaintelligence.com Authors Christina PatsiouraLead Analyst, IoT andEnterprise Research Pablo IacopinoHead of Research andCommercial Content Cesar BacheletLead Analyst, Fixed, TV andConvergence GSMA Intelligence Enterprise in Focus:Global Digital Transformation Survey 2024 •Between June and August 2024, GSMA Intelligence surveyednearly 4,200 enterprises across 21 countries and 10 verticalsectors to gain insight into their digital transformation. Foreach enterprise, GSMA Intelligence targeted respondents •The survey focused on: •different aspects of enterprise digital transformationsuch as strategic objectives, investment plans andpriorities, deployment challenges and supplier •a range of technologies enabling digitaltransformation, including 5G, private networks, AI,cloud, edge, IoT, eSIM, cybersecurity and network •This report provides an overview of some of the relevantfindings from our survey research across a selected range oftopics. For full insights, see the mainreportand the Global Digital Transformation Survey 2024Vertical sectors and countries in focus Revenue generation bests cost savings as a digitaltransformation objective, but security comes out on top Digital transformation objectivesHow important are the following objectives to your company’s digital transformation initiatives? Aggregate figures across all countries and vertical sectors surveyed. Base is all enterprises undertaking digital transformation. Percentage of respondents.Percentages may not add up due to rounding. Digital transformation: howvertical sectors compare acrossthree key aspects Across three key aspects ofdigital transformation (objectives,current use of technologies, andspend during 2024–2030), allvertical sectors are eager toaccelerate their digital Sectors where enterprises tendto have more direct and frequentengagement with consumers(e.g. financial services andmedia and entertainment) lead Digital transformation of countries: top three by selectedmetrics •The US is always in the top three (holistic approach to digital transformation)•Europe is here and there Cost of implementation, security vulnerabilities and complextech integration are the top IoT deployment challenges IoT deployment challengesWhat are the challenges that your company has faced or currently faces when deploying IoT technology? Aggregate figures across all countries and vertical sectors surveyed. Base is all enterprises that are already using or testing IoT technology.Percentage of respondents. Respondents could select all that apply. The top three 5G capabilities rated as important vary bysector, with enhanced security and connectivity leading Importance of 5G capabilities or technologies to the success of digital transformation by vertical sectorHow important are the following 5G capabilities or technologies to the success of your company’s digital transformation? Aggregate figures across all countries surveyed. Base is all enterprises that are already using or testing/planning to use public 5G networks. Global Digital Transformation Survey 2024Dashboard The accompanyingdashboardprovides the full survey data – a valuableasset for companies lookingto focus on specific verticalsectors, countries or The dashboard includesfilters for 10 vertical sectors,21 countries, three sizes oforganisation (SMEs, largeenterprises and megaenterprises), state of digital GSMA Intelligence Global Digital Transformation Survey2024: access the full insights The Global Digital Transformation Survey research (report and dashboard) is part of the GSMA Intelligence IoT & Enterprise module.If you alreadysubscribe to the module, y