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Debunking tobacco industry misinformation ISBN (WHO) 978-92-4-008453-7 (electronic version)ISBN (WHO) 978-92-4-008454-4 (print version) © United Nations Development Programme and World Health Organization (acting as the host organizationfor the Secretariat of the WHO Framework Convention on Tobacco (Convention Secretariat), 2025 Some rights reserved. This work is available under the Creative Commons Attribution- NonCommercial-ShareAlike 3.0 IGO licence (CC BY-NC-SA 3.0 IGO;https://creativecommons.org/licenses/by-nc-sa/3.0/igo). Under the terms of this licence, you may copy, redistribute and adapt the work for non-commercialpurposes, provided the work is appropriately cited, as indicated below. In any use of this work, there shouldbe no suggestion that the United Nations Development Programme (UNDP), the World Health Organization(WHO) and the Secretariat of the WHO Framework Convention on Tobacco Control (Convention Secretariat)endorse any specific organization, products or services. The use of the UNDP, WHO or the Secretariatof the WHO FCTC logo is not permitted. If you adapt the work, then you must license your work underthe same or equivalent Creative Commons licence. If you create a translation of this work, you shouldadd the following disclaimer along with the suggested citation: “This translation was not created by theUnited Nations Development Programme (UNDP), the Secretariat of the WHO Framework Convention onTobacco Control (Convention Secretariat) or the World Health Organization (WHO), UNDP, the ConventionSecretariat and WHO are not responsible for the content or accuracy of this translation. The original Englishedition shall be the binding and authentic edition”. Any mediation relating to disputes arising under the licence shall be conducted in accordance with themediation rules of the World Intellectual Property Organization (http://www.wipo.int/amc/en/mediation/rules). Suggested citation.UNDP, Secretariat of the WHO Framework Convention on Tobacco Control. Debunkingtobacco industry misinformation. Geneva: United Nations Development Programme and World HealthOrganization; 2025. Licence: CC BY-NC-SA 3.0 IGO. Publications.UNDP publications are available athttps://www.undp.org/publications. WHO publications areavailable athttps://www.who.int/publications/. Third-party materials.If you wish to reuse material from this work that is attributed to a third party, such astables, figures or images, it is your responsibility to determine whether permission is needed for that reuseand to obtain permission from the copyright holder. The risk of claims resulting from infringement of anythird-party-owned component in the work rests solely with the user. General disclaimers.The designations employed and the presentation of the material in this publicationdo not imply the expression of any opinion whatsoever on the part of UNDP, the Convention Secretariator WHO concerning the legal status of any country, territory, city or area or of its authorities, or concerningthe delimitation of its frontiers or boundaries. Dotted lines on maps represent approximate border lines forwhich there may not yet be full agreement. The mention of specific companies or of certain manufacturers’ products does not imply that they areendorsed or recommended by UNDP, the Convention Secretariat or WHO in preference to others of asimilar nature that are not mentioned. Errors and omissions excepted, the names of proprietary productsare distinguished by initial capital letters. All reasonable precautions have been taken by UNDP, the Convention Secretariat and WHO to verify theinformation contained in this publication. However, the published material is being distributed withoutwarranty of any kind, either expressed or implied. The responsibility for the interpretation and use of thematerial lies with the reader. In no event shall UNDP, the Convention Secretariat or WHO be liable fordamages arising from its use. Tobacco MythbustersTools for debunking common mythspromoted by the tobacco industry MYTH MYTH MYTH MYTH Increases intobacco taxes hurtthe economy An increasein tobacco taxwould reduce taxrevenue Indoor publicsmoking bansharm businesses Tobacco taxes hurtthe poor REALITY REALITY REALITY REALITY People withlower incomesdisproportionatelybenefit from thehealth gains fromhigher tobaccotaxes. Tobacco taxincreases generateadditional revenue,in addition toreducing tobaccoconsumption. Tobacco use andrelated diseasesheavily burden theeconomy. Indoor publicsmoking bans aresupported by thepublic and do notharm restaurantsand bars. TobaccoMythbusters MYTH MYTH MYTH MYTH Designatedsmoking areasare sufficient toprotect the public The tobaccoindustry is vital tothe economy Tobacco farmersare prosperous Shifting away fromtobacco farmingtakes away jobsand money REALITY REALITY REALITY REALITY Smallholderfarmers are oftenindebted totobacco companiesand frequentlyexperience losses. The tobaccoindustry reducesec