KEEP年度报告 2024

（於開曼群島註冊成立的有限公司）(A company incorporated in the Cayman Islands with limited liability) Stock Code股份代號: 3650 年度報告2024Annual Report 5 18 77 80 2829 Davis Polk & WardwellA10 18127 ICS Corporate Services (Cayman) LimitedPalm Grove Unit 4265 Smith Road, George TownP.O. Box 52A Edgewater Way, #1653Grand Cayman KY1-9006Cayman Islands 9D 33191918 ICS Corporate Services (Cayman) LimitedPalm Grove Unit 4265 Smith Road, George TownP.O. Box 52A Edgewater Way, #1653Grand Cayman KY1-9006Cayman Islands 183171712-1716 https://keep.com/ 3650 (i)201620212023(ii) 20242024KeepKeepApp 8.0AIKeepKeepAI 2024 2024213.4%(i)20232024IP(ii) 46.7%202345.0% 469.62023295.4(a)(b)(c)(d)20252025 202429.93.2202329.83.2202410.6%202310.7%2024Keep App 8.0Keep(ARPPU) 2024KeepApp 8.0 2024123140,0002024& Keep App 8.0 Keep App 8.0 2024202430% 202490%6,500 100 IPIP20242024KK Keep2024415,5001420242,200KeepKeep20243Keep1420% AI6,000AIGC14%FitPulseCalCutGogogola100%AI KeepKinetic.aiKinetic.aiAI(Kaka)(i)(ii)Keep 20240.8%15.3%(i)(ii)202431.7%202327.7%202416.0% 2024 2024B4B4Lite12020248Keep Watch Pilot 1412,000 20246103 Keep2024 2024 2024119.0% Keep 2025KeepAI (i) (ii)(iii) 202412312,065.7202312312,137.83.4% 20241231953.920231231946.10.8% 20241231917.820231231995.87.8% 20241231193.920231231196.01.0% 202412311,100.3202312311,176.26.5% 20241231651.520231231683.94.7% 20241231327.320231231370.111.6%(i)15.8(ii)4.8IP(iii)4.4 20241231121.520231231122.20.6% 20241231965.420231231961.60.4%2024123146.7%2023123145.0%1.7 20231231262.215.3%20241231302.4 20231231625.75.6%20241231590.5 2023123173.81.8%2024123172.4 20241231122.620231231155.721.2% 20241231757.920231231569.333.1%170.9 20241231233.220231231209.311.4%18.4 20241231439.020231231449.72.4%(i)17.3(ii)6.612.7 202412310.62023123120241231 202412312023123114 20241231534.72023123111202412312023123114202420231231469.6295.4 IASB 201620212023 202420231231 20241231202412311220231231182024123120241231 20241231764.32023123116 20241231202412315% 202412318272023123195520241231647.820231231639.8 20241231 202412310.29202312310.24 20241231 20241231 20241231 34 20149Keep20147 3820157201410Keep 201410201372014102009620137 472021420179 2017102014920179200910201342001102009920007 48202292022220221220195202212014620181220058201452012120145161998720036PricewaterhouseCoopers20241013281998620056 52201872423BEKE2007122021919991220071120191 4720122201272017220091020076200910RENN2005320076SAP200432005320007 34 38 47 442020042006 20241231 20241231 202412317682 10%50% 20241231 20241231 2025625 2025620202562520256252025619183171712-1716 20241231517 20241231 ••••• • •••••• ESGESG ESG 20241231 20241231622571C1 4 20241231827 20241231 2024123130% 2024123130% 202412315% 2024123125 20241231525,671,9878,027,900 202412318081 202412315,311.5 2024123115 2024123125% 20241231 15.1 (3)(3) (3)(3) 20241231 20251HyperganicPte.Ltd.20249HyperganicTechnologies GmbH2025325 202413.51B(1) 20241231XV(a)XV78(b)352(c) (1)Persistent Courage Holdings LimitedLightmap Limited78,469,8068,909,312Arrow FactoryLimitedArrow Factory LimitedStarmap TrustStarmap Trust1,500,0002024528 (2)MetropolisOlympia Holdings Limited10,621,480Metropolis Olympia Holdings LimitedPacinoson LimitedMetropolisOlympia Holdings Limited1,500,0002024528 (3)1,510,00020161,500,00010,000BulldogGroup Ltd5,561,499990,000Bulldog Group LtdBulldog Group LtdBulldogGroup Ltd2024528 (4)20241231525,671,98720241231 20241231352 20241231XV23XV336 *XV2310% (1)Persistent Courage Holdings LimitedLightmap LimitedArrow Factory LimitedArrow Factory LimitedStarmapTrustStarmap TrustArrowFactory LimitedPersistentCourage Holdings LimitedLightmapLimited1,500,000 (2)GGV Capital Select L.P.GGV Capital Select L.L.C.GGV Capital V L.P.GGV Capital V L.L.C.GGV CapitalV Entrepreneurs Fund L.P.GGV Capital V L.L.C.GGV VII Investments Pte. Ltd.GGV Capital VII L.L.C.GGV Capital Select L.L.C.GGV Capital V L.L.C.GGV Capital VII L.L.C.Lee Hongwei JennyJeff Richards Jixun FooGlenn SolomonHans Tung (3)Calorie Partner LimitedCalorie Fortune Limited100%859,978 (4)SVF II Calorie Subco (DE) LLCSVFSoftBank Vision Fund II-2 L.P.SVF Fund IISVF IIAggregator (Jersey) L.P.SVF II Holdings (DE) LLC SVF II Investment Holdings LLCSVF II Investment Holdings (Subco)LLCSVFSVF II Investment Holdings (Subco) LLCSVF II Investment SubcoSVFII Investment SubcoSVF II Investment Holdings LLCSB Global Advisers LimitedSBGASVF Fund IISVFSB Global Advisers CapitalMarkets LimitedSBGASVF Fund IISVF II GP (Jersey) LimitedSVF II GP (Jersey) LimitedSoftBank Group Corp.SBGASoftBank Group Corp. SBGASB Global Advisers Capital Markets LimitedSoftBank Group Corp.SVF Fund II-2SVF II GP (Jersey) LimitedSVF II Aggregator (Jersey) L.P.SVF II Holdings (DE) LLCSVF II Investment Holdings LLCSVF II Calorie Subco (DE) LLC (5)Morningside China TMT Fund IV, L.P.*Morningside China TMT Fund IV Co-Investment, L.P. *Morningside China TMTSpecial Opportunity Fund I