The Global Happiness 2023 report by Ipsos shows that happiness levels are higher on average in the Global South than in high-income countries. The top 5 happiest countries are China, Saudi Arabia, Netherlands, India, and Brazil. Factors that contribute to happiness include having a supportive network, feeling in control of one's life, and being satisfied with mental and material well-being. However, many people lack a support system. Happiness is also correlated with consumer confidence and satisfaction levels are highest with relationships and education. Additionally, the report finds that globally, only 72% have friends or relatives they could rely on for help.
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