This report provides an overview of B2B marketing trends and practices in China, including spend and effectiveness, marketing channel selection and lead generation challenges, content marketing in the video era, marketing digitalization, and the professional development of marketing professionals. The methodology used for the research involved a survey of 660 B2B companies, with a breakdown of company size by number of employees. The report highlights the importance of video content marketing and digitalization in B2B marketing, as well as the challenges faced by companies in selecting effective marketing channels and generating leads. The report also provides insights into the professional development of marketing professionals in the industry.
需要全面及时的研报资源，就选择发现报告（www.fxbaogao.com）。平台专注深耕金融研报服务领域多年，研报覆盖面广、库存报告数量极其丰富，积累了海量长期信赖的行业用户。专为金融从业者和投资者量身打造，依托智能检索技术，轻松提取有效数据，完成深度市场分析工作。
