Table of contents Considering a New PSA Solution? The Following FeaturesShould Be on Your Checklist 1. Services CPQ (Configure, Price, Quote) 10. Visibility into Corporate Profitability and Utilization Turning PSA Capabilities into Your Strategic Advantage Today, the success of a professionalservices organization (PSO) comesdown to how well your people, finances,and projects stay connected. Whenyou’re choosing a Professional ServicesAutomation (PSA) solution, the real valuelies in finding a unified system that helpsyou plan smarter, work more efficiently,and turn everyday operational data intoreal insight. That’s where Workday stands out. With anAI-powered platform built to boost utilization,protect margins, and support exceptionalclient delivery, Workday gives PSOs the clarityand agility they need to grow with confidence. Considering a new PSA solution?The following features should beon your checklist: An important note. Few PSA vendors will offer every capabilitydiscussed in this guide. Yet, that’sexactly why it’s valuable. These criteriarepresent where the industry is headed,not just where it stands. As you evaluatepotential partners, look not only at whatthey deliver now, but also at their productroadmap and how they plan to incorporateAI capabilities over time. The right PSAsolution should meet your needs todaywhile clearly demonstrating how it willsupport your organization’s future. 6Capacity managementLong-range forecasting ofworkforce supply vs.project demand 1Services CPQ Scoping, pricing, and quotingwith AI-driven effort andmargin predictions 2Bidirectional CRM ↔PSA integration 7Skills- andexperience-based staffingSkills-based staffing supported byAI-inferred skills inventory Unified sales–deliveryalignment and moreaccurate sales forecasting Beyond the following critical capabilities,buyers should also evaluate the overalluser experience of PSA solutions. Factorssuch as ease of use, intuitive workflows,mobile readiness, and an adoption-friendlydesign are all essential components torealizing value. 8Change order managementControlled scope changes withAI-driven scope change predictionand pricing recommendations 3Complex billing andrevenue recognition Flexible billing models (T&M,fixed price, milestone, retainer,consumption, value-based) withAI-supported compliance 9Visibility into projectprofitability Real-time visibility into project-levelprofit levers and prescriptive options 4Time tracking Accurate, compliant time capturewith automated suggestions 10Visibility into corporateprofitability and utilization 5Resource schedulingCentralized staffing withAI-driven recommendationsfor better utilization Integrated data foundationenabling accurate reporting,financial control, andenterprise-level results 1. Services CPQ(configure, price, quote). 2. CRM integration. Effective coordination between sales and delivery is critical for operationalexcellence. A PSA solution with customer relationship management (CRM)system integration enables bidirectional data synchronization between thePSA platform—where projects are executed—and the CRM system thatmanages the sales pipeline. Services CPQ should be an essential component of any PSA solution youconsider. Instead of juggling spreadsheets, services CPQ gives teams agoverned, streamlined way to scope and price work. With AI built in, CPQuses historical project data—things such as scope, complexity, and resourcemix—to predict the right level of effort and expected margin for new proposals. The result is a unified, accurate view of future demand from initialopportunity through project completion, strengthening forecasting,alignment, and overall decision-making. Machine learning then recommends smart pricing and the best resource mix,helping teams create quotes that aren’t just competitive but profitable. Theresult? Sales and services teams can confidently price complex offerings anddeliver accurate proposals every time. Before you sign on the dotted line. Spotlight on AI. Before the contract is executed, services CPQ ensures that the proposedscope is: As AI evolves, it will only continue to enhance the integration of CRM andPSA by providing predictive demand signals to the services organization.By analyzing sales velocity and pipeline quality data flowing in fromthe CRM, AI algorithms in the PSA can forecast the required skillsetsand resource load weeks or months in advance, allowing for proactivecapacity management rather than reactive scrambling for resources. •Properly Resourced•Accurately Configured•Aligned with Profitability Targets A Workday-sponsored study reveals that43% of professional services firms prioritizeaccurate services quoting and excellentdelivery to enhance their competitiveness1 3. Complex billing andrevenue recognition. 4. Time tracking. Time tracking is critical to accurately capture every billable hour your teambills across each project. A study by Service Performance Insight, LLC (SPI)found that average