您的浏览器禁用了JavaScript(一种计算机语言,用以实现您与网页的交互),请解除该禁用,或者联系我们。 [GSMA]:2025年中东和北非移动经济报告 - 发现报告

2025年中东和北非移动经济报告

信息技术 2025-11-25 GSMA Aaron
报告封面

The GSMA is a global organisation unifying the mobileecosystem to discover, develop and deliver innovationfoundational to positive business environments and societalchange. Our vision is to unlock the full power of connectivityso that people, industry and society thrive. Representingmobile operators and organisations across the mobileecosystem and adjacent industries, the GSMA delivers for itsmembers across three broad pillars: Connectivity for Good,Industry Services and Solutions, and Outreach. This activityincludes advancing policy, tackling today’s biggest societalchallenges, underpinning the technology and interoperabilitythat make mobile work, and providing the world’s largestplatform to convene the mobile ecosystem at the MWC andM360 series of events. We invite you to find out more atgsma.com GSMA Intelligence is the definitive source of global mobileoperator data, analysis and forecasts, and publisher ofauthoritative industry reports and research. Our data coversevery operator group, network and MVNO in every countryworldwide – from Afghanistan to Zimbabwe. It is the mostaccurate and complete set of industry metrics available,comprising tens of millions of individual data points, updateddaily. GSMA Intelligence is relied on by leading operators, vendors,regulators, financial institutions and third-party industryplayers, to support strategic decision-making and long-term investment planning. The data is used as an industryreference point and is frequently cited by the media and bythe industry itself. Our team of analysts and experts produce regular thought-leading research reports across a range of industry topics. www.gsmaintelligence.com info@gsmaintelligence.com Contents Executive summary21The economic impact of mobile51.1Macroeconomic outlook61.2Mobile’s contribution to the economy72Trends shaping the mobile industry122.15G monetisation132.2AI and cybersecurity172.3Addressing the usage gap213Mobile industry impact243.1Reducing climate emissions253.2Improving access to healthcare264Mobile industry enablers274.1Policies for growth28Industry data30 Executive summary In 2024, mobile technologies contributed $350 billionto MENA’s GDP, equivalent to 5.7% of GDP. Thiscontribution stems from productivity improvementsassociated with mobile services and the impact of thewider mobile ecosystem. Despite these advances, anotable portion of the population is still unconnected,primarily due to the usage gap.1Reducing this gapis important for addressing the digital divide andsupporting broader access to applications in sectorssuch as finance, health and education. The mobile industry continues to play a significantrole in digital transformation across the Middle Eastand North Africa (MENA), with advanced networkssupporting new applications for consumers andbusinesses. In MENA, 308 million people areconnected to the mobile internet. Approximately67% of users access the internet via 4G networks,while the adoption of 5G is increasing, though ratesdiffer between countries. The expansion of coverageand the transition to 4G and 5G are influencingtechnological development and economic growth,as reflected by the mobile sector’s economiccontribution. In 2024, mobile technologiescontributed $350 billion toMENA’s GDP, equivalent to5.7% of GDP Key priorities for the digital ecosystemin MENA Addressing the usage gap 5G monetisation Almost 340 million individuals in MENA have accessto mobile internet but do not use it, underscoring asignificant usage gap. Mobile internet penetrationis notably greater in high-income GCC countries(71% of the population) compared to low- andmiddle-income countries across the region (43%).Key barriers to mobile internet adoption includeaffordability, digital literacy and the availability oflocally relevant content. Smartphone affordabilityis an ongoing challenge; the median cost of anentry-level device is 18% of monthly GDP percapita, increasing to 44% for the poorest 20%of individuals in the region. In addition, although4G-enabled devices are widespread, 30% ofusers continue to rely on 3G or feature phones,highlighting the persistent obstacles to digitaladvancement. Accelerating the transition to 4G and5G networks is essential to realise socioeconomicbenefits. Operators are working together with otherstakeholders to make smartphones more affordable,ensure relevant content is available in locallanguages and support the transition of smartphonesto advanced technologies such as 4G and 5G. Mobile operators have invested heavily in buildingout 5G networks. These investments are nowtranslating into new monetisation opportunities,albeit at varying speeds across different countries.While 5G leaders in the MENA region are diversifyingacross sectors, other operators are ensuring 5Gcoverage in markets where 5G has just begun toroll out. There is growing interest among operators in theregion in 5G fixed wireless access (FWA) servicesand satellite connectivity. These technologiespromise enha