2025年超越财富：企业主报告

Table of contents Methodology First Citizens Wealthpartnered with Logica Research to conduct the It uncovers new insights about the behaviors and attitudes of wealthyAmericans and business owners on money management, retirement 500 Business ownerswith fewer than 1,000 employeesand $500K+ in investable assets This study, theBeyond Wealth Report for Business Owners,focuseson those wealthy Americans who are also business owners. A companion study, theBeyond Wealth Report for Wealthy Americans,focuses on findings and insights related to wealthyAmericans–those with $500,000 or more in investable assets. Responses were collected through an online survey during August More than profit: Purpose and persistence This year’sBeyond Wealth Report for Business Ownershighlights theforces shaping business ownership in 2025—and how owners arechoosing to adapt. Many are retooling operations, adjusting pricing, paying down debt athigher rates than their peers and increasing retirement contributions tostrengthen both business and personal finances. Owning a business today means managing complexity on multiple fronts.Economic pressures don’t stop at the bottom line —they ripple intopersonal finances, family legacies and succession plans. Like other wealthyAmericans—more than half of whom say they are “somewhat” or “very”stressed about their finances—business owners have had to contend with Owners also report having slightly more set aside for retirement than non-owners, but they plan to fully retire later at age 66–a full year beyond theirpeers. That decision isn’t just rooted in financial gain. Nearly all owners wesurveyed this year—94%—affirm that running a business is “worth it,” Running a business has always been about more than profit—and whileuncertainty may shape the environment, it does not dictate the outcome.As you explore the findings in this year’s Beyond Wealth Report forBusiness Owners, I invite you to recognize the challenges, resourcefulness While inflation and market volatility weigh heavily on most Americans,owners face additional challenges. Shifts in government policy, such asrapidly changing tariffs and rising interest rates, threaten to impact not onlytheir personal balance sheets but also their businesses. With foresight and vision, business owners are continuing to turn today’spressures into tomorrow’s opportunities. Despite these pressures, business owners remain notablyself-assured: 54% say they’re confident in their financial situation,compared with just 35% of non-owners. That confidence is notincidental—it’s earned through action. Nerre ShuriahReport Author & Senior Director of WealthPlanning & Knowledge, First Citizens Wealth Click through to key takeaways Business owners are staying the course by focusing on growth rather than exit plans, though doubts remain about retirement Economic challenges drive ownersto fine-tune their operations, with Previously owning a business providescurrent business owners with a uniqueperspective, including being more Almost all business owners considerowning a business “worth it,” with topreasons being that it provides personal Jump to slideJump to slide Jump to slideJump to slide Jump to slideJump to slide Top sources of business funding includepersonal savings and traditional bankloans, though experienced owners are Most owners don’t plan to exit theirbusiness in the near future. Oncethey do exit, most plan to sell and to Business owners benefit from previous experience Most have a single business they own currently and at least one business they previously owned ▪Typically, business owners own a single business. However, for most, their current business is not their first; two in five haveowned one business previously, and a quarter have previously owned two or more. ▪Those with previous business ownership experience may be benefitting from family experience–a quarter of those with previousexperience (26%) say their current business is a family-owned operation, compared to one in ten (9%) of first-time owners. Businesses are primarily self-funded Most business owners self-fund their business, with a minority seeking outside investments ▪Personal savings and bank loans are the main ways business owners fund the start of their business. Less commonly, they turnto outside sources, such as investments from friends and family, small business grants, private equity and venture capital. ▪Experienced owners are twice as likely as first-time owners to leverage private equity and venture capital. Economic conditions spur changes to businesses Price adjustments are the top response to economic uncertainties for business owners ▪When facing current economic conditions like inflation and tariffs, business owners are most likely to adjust pricing, follow ed byincreasing marketing and changing their relationships with vendors and suppliers. ▪Experienced owners are more likely to further invest in their business in response to recent econo