可口可乐创新战略

Innovation isn’t a function – it happens everywhereacross our system Winning in innovation creates new value for oursystem, our communities and the world Success means more than economic growth – we have a special accountability as abusiness that operates on a global scale to improve the well-being of our communitiesand responsibly steward the natural resources of the planet we all share. In 2011, we introduced 3 tiers to guide ourinnovation efforts We’re cultivating our innovation culture internally withassociates and externally with a broad ecosystem We are educating and empowering our associates on innovation and entrepreneurshipprinciples, and building a robust ecosystem of innovation partners to acceleratesuccess. We are connected internally and externally…