2022年游戏规则改变者工具包

Gamechanger ProjectObjective The Global AMP is focused on how you can transform your business-and yourself-towards a better future.TheGamechanger Projecthelps you to embrace all the best ideas and insights, tools and frameworks fromyour overall learning experience, and to develop a a new vision for your future business, and how to get there. On graduation day you will present your“blueprint” for your future business–which would typically consistof a vision for what it will look like (say, in 5 years), and a transformation plan for how you would get there, andwhat you would do to make this happen as a leader. It should be real–about the whole or part of the business, either about where you want to take your existingbusiness, or new one–and the content should be good enough to present to your sponsors, CEO or board orinvestors. You can be as bold and radical as you like. IncreasingUNCERTAINTYThe NewLeadership DNAIncreasingUNCERTAINTYGamechanger ProjectExamples •Creating a global platform for local craft beer production and distribution in Mexico•Developing a process for personalised pharmaceutical development in Japan•Reinventing the online gaming business model with a global ranking system•Transforming a Turkish auto parts business into an EV digital network enabler•Reimagining real estate in Portugal, from selling houses to enabling communities•Shifting a Belgian energy infrastructure company into an asset-light services business•Reinventing the concept of business loans for a South African bank•Developing a new global business community passionate about equality and diversity•Creating work-play tourism destinations for sustainable development in Africa Gamechanger Toolkit1:Leadership DNA What is the real purpose ofyour organisation, today orin the future? “Why” do you exist? What are the biggest likely shifts in yourindustry over the next 5 years? What is it not… it may help to define what isnot in the space (ieoutside of your scope)? What is the “space”… the future marketspacein which you will focus your ambition? (define it from theoutside in, moreabout thecustomers andwhat they seek todo, than thespecific solutionyou might build) Gamechanger Toolkit15:Evaluating Opportunities Gamechanger Toolkit22:Future Story This should be a non-controversialfact about the current situation. Itsets the context for your story, inthe world of your audience, andwhat matters to them Situation:In today’s world …People want … Choose one big problem, thatmakes the current situationunsustainable, why we can’t go onlike this. Choose the complicationthat will lead to the question youwant the audience to consider. Complication:But they can’t …The problem is … This is the big question which weneed to think about. This needs to beclear and powerful, and the audienceneeds to see why it matters … choosethe question that leads to the answeryou want to give. Question: What’s a better way?How could we …? This is your big idea, your concept,your headline … Not “buy myproduct” but rather ”this is thefuture you need” … the rest of yourstory/presentation can then go intomore detail (typically 3 sub-ideas). Answer: Imagine a future where …This is what we will do … Gamechanger Toolkit27:Strategic Choices Why does my business exist?Aspiration, purpose, vision Where? How? What? GamechangerToolkit 33:10 Types of Innovation Gamechanger Toolkit34:New Business Model AmplifiersEnables people to domore goodtogether Enablers