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马略卡岛住宅市场洞察2026

房地产2026-01-05莱坊表***
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马略卡岛住宅市场洞察2026

Mallorca’s magnetismTax stability, major infrastructure investment and a new generation of globally mobile demand. The launch of the New York–Palma direct route has acceleratedinterest from the US. Plus, with EtihadAirways due to launch a new three- AT A GLANCE South-west andnorth-west remainblue-chip; east coast We anticipate the next few years willbring steady, sustainable growth, withprime prices projected to increase by German andUK buyers lead butmarket diversifies Despite periodic national rhetoricaround higher taxes for foreign buyers,such measures remain unlikely. Incontrast, the Balearic Government has Younger buyersdrive shift to year-round living Mallorca’s prime property marketis entering a new, confident cycle.Recent policy changes – have buoyedinvestor sentiment, while extensive up to six months a year on the island,often in their fifties with children WHO’S BUYING?Mallorca’s buyer profile has transformed. Today’s purchasers are younger, globallymobile professionals, often in theirthirties and forties, drawn by lifestyle,safety and flexible working. The median NATIONALITY MIX IS DIVERSIFYING.Germans remain the largest non- resident group in the prime segmentaccounting for 59% (see page 3), buttheir dominance is easing as British,Spanish mainland and US buyersincrease their presence. American Palma’s €550 million airportexpansion, alongside the regeneration ofthe Paseo Marítimo waterfront and thenew Club de Mar super yacht marina isreshaping mobility and enhancing long- 1.Second-home owners seekingextended-stay bases rather thanshort holiday use. Improved connectivity has been Mallorca innumbers For many British and Americanprofessionals, the island representsa “cultural middle ground” – safe, between €6 million and €10 million –are exceptionally tight. WHERE’S IN DEMAND?The south-west – from Port d’Andratx to Bendinat and Portals – retains itsblue-chip status, with sea-view villassurpassing €15 million. German, British Arguably, the east coast has becomethe story of 2025. Santanyí, Porto Petroand Porto Colom are experiencinga renaissance, with transactionsstrengthening. Buyers are drawn to WHAT’S SELLING?Prime transactions remain concentrated In the north-west, Deià, Sóller andValldemossa remain highly desirableamong design-focused buyers, between €5 million and €8 million,with strong appetite for turnkey, Pricing remains stable island-wide,with small price increases year-on-yearevident in Deià and Sóller, indicating Post-pandemic, Mallorca pullsahead of global peers WHY THEY’RE BUYINGSecurity, political stability and quality Prime price index, 100 = 2019 of life remain Mallorca’s strongestdrawcards. Buyers consistentlyhighlight the island’s excellenthealthcare, led by Quirónsalud OUTLOOK: STEADY GROWTH,ENDURING APPEAL With a younger buyer base, improvedconnectivity, limited supply andsubstantial infrastructure upgrades,Mallorca’s fundamentals remainrobust. Prime values rose around 3%in the last 12 months and are forecast Add in German-quality constructionstandards and the ease of reachingalmost any part of the island withinan hour from Palma Airport, and MARKET VIEWExpert Insight Mallorca Property Collection discuss market dynamics and what’s changing on the island WHAT’S DRIVING MALLORCA’SLATEST WAVE OF DEMAND? HOW ARE INTERNATIONAL BUYERSBEHAVING DIFFERENTLY? HOW ARE INFRASTRUCTUREUPGRADES INFLUENCING DEMAND? JCB:They’re more pragmatic. Instead ofchasing trophy villas, they’re choosingsmaller, better-built homes between€5 million-€8 million lock-up-and-leaveproperties. The emotional driver is stability,not speculation. Buyers are also embracingMallorca’s traditional practices and moving JCB:The profile has changed completely.We’re now seeing younger, globallymobile professionals – many in theirthirties and forties – who can workremotely and want to base themselveshere for six months of the year. They’re JCB:They’re a game-changer. Majorupgrades such as the airport expansion,Palma’s waterfront regeneration, andlandmark developments likethe Four Seasons on Formentor andthe Mandarin Oriental in Punta Negra – WHICH AREAS ARE SEEING THEMOST MOVEMENT? WHAT’S YOUR OUTLOOKFOR 2026? ARE WE SEEING ANY NEWNATIONALITIES ENTERINGTHE MARKET? JH:The south-west remains the area ofchoice for many international buyers, butthe east coast has become the real storyof 2025. Places like Santanyí, Porto Petroand Porto Colom combine authenticity,privacy and value–buyers can still findtop-spec villas for around €6 million, JH:Sustainable growth. Prices arestable, supply is tight, and demandis deep. We expect around 2-4%prime growth next year, driven bygenuine end-users. Mallorca has JH:Definitely. The US and Spanish mainlandbuyers are increasingly active. Improved flightlinks and positive tax changes have madeMallorca far more accessible to both groups.Germans still dominate, but their share is Knight Frank and Mallorca Property Collection are delighted to announce the