领导力贸易合规：驾驭不断变化的全球格局

W H I T EP A P E RS E P T E M B E R2 0 2 5 Contents Foreword3 Executive summary4 Introduction6 2 Considerations for managing international trade today11 2.1 Geopolitical developments12 2.2 Supply chain sustainability13 2.4 Technology and data15 3 Implementing corporate good practices16 3.1 Improving internal collaboration to meet increasinginternational trade obligations16 3.2 Making the trade management function more strategic17 3.3 Navigating new technologies18 Conclusion23 Contributors24 Endnotes25 Disclaimer This document is published by theWorld Economic Forum as a contributionto a project, insight area or interaction.The findings, interpretations andconclusions expressed herein are a resultof a collaborative process facilitated andendorsed by the World Economic Forumbut whose results do not necessarilyrepresent the views of the World EconomicForum, nor the entirety of its Members,Partners or other stakeholders. ©2025 World Economic Forum. All rightsreserved. No part of this publication maybe reproduced or transmitted in any formor by any means, including photocopyingand recording, or by any informationstorage and retrieval system. Foreword Maroun Kairouz Managing Director,Centre for Regions,Trade and Geopolitics,World Economic Forum Claudia Buysing DamstéPartner, Customs &International Trade,PwC Netherlands Boards and executive leadership must ensurethat international trade management functions areadequately resourced, enabled to coordinate acrossdepartments and positioned to inform strategicdecisions in the face of a rapidly transformingtrade landscape. As global trade is changing non-compliance with trade rules could risk disruptingtrade flows worth hundreds of billions of dollars. Companies can adapt to the current tradelandscape by investing in resilient trade functions,improving internal collaboration and exploringtooling and technology to meet trade obligationsand mitigate risks. Those that fail to act risk fallingbehind, facing product delays, penalties or evenexclusion from key markets. This white paper draws on insights from leadingglobal companies through the World EconomicForum’s Trade Compliance Practitioners Group andfrom interviews and workshops with PwC tradecompliance professionals. It offers a timely, practicalguide for navigating today’s trade context. Goodsand capital moving across borders need to complywith market requirements. This type of responsibletrade is vital for efficient and fair economic growth. For companies involved in global commercein some form, whether active across marketsor with worldwide suppliers, international trademanagement can no longer be treated as a back-office function. It is now a strategic requirementthat is essential for ensuring business continuity,managing risk and maintaining competitiveness ina more volatile world. Executive summary The global trade landscape is undergoinga fundamental transformation, driven bygeopolitical shifts, evolving regulatoryframeworks and rapid technological change.Corporate trade functions must adapt atpace and take on a re-expanded scope. Companies face growing complexity in managinginternational trade. Trade flows worth hundreds ofbillions of dollars are now affected or at risk dueto non-compliance with emerging market entryrequirements. In this environment, internationaltrade management has become a strategicimperative as companies must reassesssourcing strategies, improve data visibility andbuild internal capacity. 1.Geopolitical volatilityhas led to tariff changes,expanded export controls and fragmentedsanction regimes. Companies must reassesssourcing strategies, improve data visibility andbuild internal capacity to manage risk. 2.Sustainability regulationssuch as the EU’sCorporate Sustainability Reporting Directive(CSRD), Carbon Border Adjustment Mechanism(CBAM), the EU Deforestation Regulation (EUDR)or the US Uyghur Forced Labour PreventionAct (UFLPA) require companies to collect newtypes of data for border clearance and ensurecompliance across complex supply chains. This white paper provides a practical guide fornavigating today’s trade challenges. It draws oninsights from leading global companies throughthe World Economic Forum’s Trade CompliancePractitioners Group and PwC specialists, basedon interviews and workshops conducted betweenOctober 2024 and June 2025. 3.Regulatory complexityis increasing, withfrequent updates to customs rules, exportlicensing regimes and enforcement practices. The paper identifies four key challenges reshapinginternational trade management: 4.Technology and datademands are rising.While digital tools offer opportunities forautomation and insight, fragmented systemsand inconsistent data remain major barriers. Possible actions for companiesF I G U R E 1 Improve internalcollaboration Explore tooling andtechnology Benchmark maturity Assess exposure Evaluate exposure to shiftsin the international tradelandscape. This includesdeveloping tools to assess