巨星传奇二零二四年年报

259202855768486889092204205257 Corporate Information BOARD OF DIRECTORS Executive DirectorsMs. Ma, Hsin-Ting(Chairperson)Dr. Qian, Sam Zhongshan(Chief Executive Officer)Mr. Lai, Kwok Fai Franki(Chief Financial Officer) Non-Executive DirectorsMr. Yang, Chun-JungMr. Chen, Chung Yang, Dave De Independent Non-Executive DirectorsDr. Xue JunMr. Yang, Dave DeMs. Chung, Elizabeth Ching Yee AUDIT COMMITTEE Yang, Dave De Mr. Yang, Dave De(Chairperson)Dr. Xue, JunMs. Chung, Elizabeth Ching Yee REMUNERATION COMMITTEE Yang, Dave De Ms. Chung, Elizabeth Ching Yee(Chairperson)Ms. Ma, Hsin-TingMr. Yang, Dave De NOMINATION COMMITTEE Ms. Ma, Hsin-Ting(Chairperson)Dr. Xue, JunMs. Chung, Elizabeth Ching Yee COMPANY SECRETARYMs. Lai Ying Tung AUTHORISED REPRESENTATIVES Mr. Lai, Kwok Fai FrankiMs. Lai Ying Tung REGISTERED OFFICE P.O. Box 31119, Grand Pavilion,Hibiscus Way, 802 West Bay RoadGrand CaymanKY1-1205, Cayman Islands P.O. Box 31119, Grand Pavilion,Hibiscus Way, 802 West Bay RoadGrand CaymanKY1-1205, Cayman Islands HEADQUARTER 1777 Star Plus Legend Tower1777 Lvdi BoulevardHuaqiao Town, Kunshan City, Jiangsu ProvincePeople’s Republic of China PRINCIPAL PLACE OF BUSINESS IN HONG KONG 892232310–11 Unit 2310–1123rd FloorTower Two, Lippo Centre89 QueenswayHong Kong PRINCIPAL SHARE REGISTRAR AND TRANSFER OFFICE Vistra (Cayman) LimitedP.O. Box 31119Grand PavilionHibiscus Way, 802 West Bay RoadGrand CaymanKY1-1205 Cayman Islands Vistra (Cayman) LimitedP.O. Box 31119Grand PavilionHibiscus Way, 802 West Bay RoadGrand CaymanKY1-1205 Cayman Islands HONG KONG SHARE REGISTRAR 183171712–1716 Computershare Hong Kong Investor Services LimitedShops 1712–1716, 17th FloorHopewell Centre183 Queens Road EastWanchai, Hong Kong AUDITOR 1022 PricewaterhouseCoopersCertified Public Accountant andRegistered Public Interest Entity Auditor22/F Prince’s Building10 Chater RoadCentralHong Kong COMPLIANCE ADVISER 8145 CMBC International Capital Limited45/F, One Exchange Square8 Connaught Place, CentralHong Kong Corporate Information LEGAL ADVISERS AS TO HONG KONG LAWS(in alphabetical order) 140 Chiu & Partners40th FloorJardine House1 Connaught PlaceHong Kong 1513 King and Wood Mallesons13/F, Gloucester Tower, The Landmark15 Queen’s Road CentralCentralHong Kong PRINCIPAL BANKERSNanyang Commercial Bank, LimitedBank of Communications, Huaqiao Kunshan branch http://www.splegend.com COMPANY WEBSITEhttp://www.splegend.com 6683 STOCK CODE6683 Chairperson’s Statement Dear Shareholders, 2024 On behalf of the Board of Star Plus Legend Holdings Limited, I amhonored to present the annual report of the Group for FY2024. 20242024584.0202335.8%IP314.365.1% In 2024, the global economy remained challenging and the PRCeconomy is still recovering slowly. Despite the complex and severeexternal environment, we have consistently adhered to our businessstrategy and continued to promote our brand awareness and diversifyour business. During FY2024, we have maintained stable growth,recording revenue of RMB584.0 million which represented anincrease of approximately 35.8% as compared to 2023. Notably,our revenue from the IP creation and operation reached RMB 314.3million, representing a year-on-year growth of approximately 65.1%. IPIPIP2024IP2IPde3601IPIP We continued to adhere to our IP-empowerment business model,where we generate and divert traffic to our celebrity IPs throughpopular IP contents which in turn empower the sale of our products.In 2024, our IP contents continued to receive widespread popularityin the market. Our flagship programsJ-Style Trip season two (2) andYue Lai Yue Kuai Le () were broadcastsuccessfully and received enthusiastic responses. On the other hand,to further broaden the IP character of Mr. Liu Keng-hung, a music-themed podcast programme “Music Podcast of Liu Keng-hung(de)” was launched onRednote (). Theprogramme has repeatedly ranked first in the popular livestreaminglist ofRednote (), with over 360 million related discussionson the platform and an average viewership of over 1 million. Our IPprogrammes not only achieved high viewership ratings, but has alsobecome hot topics arousing discussions and attention among thepublic on different media platforms, and at the same time, furtherpromoted the popularity and influence of our celebrity IPs. IPIP2024IP This year, we consistently endeavour to promote our celebrity IPs anddiversify our IP operation. We have invested in concerts of celebritiesand planned different promotional events. A major highlight is the“FindingCHOUCHOU ()” events, where “check-in”spots featuringCHOUCHOU () and pop-up stores were setup in various cities where the Jay Chou Carnival World Tour was held,attracting numerous fans and consumers to visit and promoting localculture and tourism. During 2024, we have organizedCHOUCHOU()-themed exhibition in various locations including Shenzhenand Japan. In particular, the exhibition in Japan also marked ourattempt in exploring opportuni