
FORM10-K ☒ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934FOR THE FISCAL YEAR ENDEDDECEMBER 31, 2024 ☐TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934For the transition period from _____ to _____ COMMISSION FILE NUMBER:001-41117 MOBIQUITY TECHNOLOGIES, INC.(Exact name of Registrant as specified in its charter) New York11-3427886(State of jurisdiction ofincorporation or organization)(I.R.S. EmployeeIdentification Number) 35 Torrington LaneShoreham,NY11786(Address of principal executive offices)(Zip Code) Securities registered pursuant to Section 12(b) of the Act: None Common stock, $0.0001 par value, Common stock Purchase Warrants____________________________________ (Title of each class) Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes☐No☒ Check whether the Registrant is not required to file reports pursuant to Section 13 or 15(d) of the Exchange Act. Yes☐No☒ Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the SecuritiesExchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports)and (2) has been subject to such filing requirements for the past 90 days.Yes☒No☐ Indicate by check mark whether the Registrant has submitted electronically, every Interactive data file required to be submittedpursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that theregistrant was required to submit such files).Yes☒No☐ Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, smaller reportingcompany, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer”, “smaller reportingcompany”, and “emerging growth company” in Rule 12b-2 of the Exchange Act. (Check one) Large accelerated filer☐Accelerated filer☐Non-accelerated filer☒Smaller reporting company☒Emerging growth company☐ If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period forcomplying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act.☐ Indicate by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectivenessof its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registeredpublic accounting firm that prepared or issued its audit report.☐ If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of theregistrant included in the filing reflect the correction of an error to previously issued financial statements.Yes☐No☒ Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-basedcompensation received by any of the registrant’s executive officers during the relevant recovery period pursuant to §240.10D-1(b).☐ Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes☐No☒ As of June 30, 2024, the number of shares of Common Stock held by non-affiliates was approximately 7,142,497 based upon7,597,497 shares of Common Stock outstanding. The approximate market value based on the last sale (i.e. $2.00 per share as of June30, 2024) of the Company’s Common Stock held by non-affiliates was approximately $14,285,000. The number of shares outstanding of the Registrant’s Common Stock as of March 31, 2025, was20,010,909. On August 7, 2023, we effected a one-for-15 reverse stock split. This Form 10-K gives retroactive effect to the reverse stock split as ifthe split had occurred prior to any reported transactions and prior to the dates on the financial statements included herein. FORWARD-LOOKING STATEMENTS We believe this annual report contains “forward-looking statements” within the meaning of the Private Securities LitigationReform Act of 1995. These statements are subject to risks and uncertainties and are based on the beliefs and assumptions of ourmanagement, based on information currently available to our management. When we use words such as “believes,” “expects,”“anticipates,” “intends,” “plans,” “estimates,” “should,” “likely” or similar expressions, we are making forward-looking statements.Forward-looking statements include information concerning our possible or assumed future results of operations set forth under“Business” and/or “Management’s Discussion and Analysis of Financial Condition and Results of Operations.” Forward-lookingstatements are not guarantees of performance. They involve risks, uncertainties and assumptions. Our future results