The Analytics and AI Strategy Guide outlines two primary objectives of such a strategy: to aid the organization in its application of these resources and to guide analytical and AI professionals within the organization. The guide also discusses the importance of determining the areas to be addressed by the strategy, and the need to decide and announce what areas are included and not included. The process of creating an analytics and AI strategy involves several aspects, including identifying the focus areas, determining the resources needed, and establishing a governance framework.