R32023 快取消品转型报中文版

CPG companies are focusing on alchemy to drive transformation in marketing in 2023. This includes extracting the core elements of products, selling brands, consolidating portfolios, re-investing in better-aligned products, and instigating complete restructures. The focus is on how products are sold and perceived, rather than what they are, and how they travel through supply chains, media channels, retail networks, and personalized messages. The goal is to produce transformative outcomes that will help them survive a bearish macroeconomic outlook.

甄选海量权威研报，直接登录发现报告（www.fxbaogao.com）即可。平台是国内主流专业研报集散地，报告储量大且品类齐全无短板，每日服务数十万金融相关从业人员与投资用户。实时更新各类核心研报内容，界面干净操作简单，助力每一位用户快速整合信息、做出可靠投资规划。