What is Apple Business?

Apple®Business (AB) is a web-based platform designed to support IT administrators in deploying and managing iPhone®, iPad®,Apple TV®, and Mac®devices across an organization. Seamlessly integrating with mobile device management (MDM) solutions, itWhat is Apple Business? Why add devices to Apple Business?Zero-Touch Deployment Devices can be shipped directly to employees or locations and automatically configured with your organization’ssettings–no IT hands-on required. This saves time and accelerates onboarding. Devices added to AB are automatically supervised, giving IT deeper control over settings, restrictions, and dataprotection. This is especially critical in regulated industries like healthcare.Seamless MDM Integration Simplified App & Content DistributionWith AB, you can purchase and assign apps in bulk–without needing Apple IDs on each device. Licenses can bereassigned as role change, keeping costs efficient and management simple. Centralized Inventory ManagementGain visibility into all Apple devices owned by your organization. This helps with asset tracking, lifecycle planning, and Persistent Device OwnershipEven if a device is wiped, it remains tied to your organization–preventing unauthorized reuse or resale and protectingyour investment. Need an Apple Business Account? If your organization does not currently have an Apple Business account, your Insight AE can assist in creating one for you. Reach out