加密货币采用：卷土重来？

April 2026 Marion Laboure | Camilla Siazon Crypto adoption: The comeback ? ***Inthischartbook,wewillbefocusingonlyontheUS,UK,andEU.Pleasereachoutifyouwouldliketoreceivemoredataontheothercountries.*** If you were to make a new investment, which, if any of thefollowing asset classes would you select? (1-3 years) Q1 2026 saw crypto continue to struggle amidst macro andgeopoliticalshocks,withBitcoindown-22%.However,Marchsawsomerecovery,supportedbystrongUSETFinflowsandlimitedretailre-engagement.Ourlatestretailcryptosurveychartbookreflectsthis,showingareboundinUSconsumeradoption. Thisedition leverages our proprietary dbDataInsights analysisacrosstheUS,EUandUK,surveying3,400consumerstoexplorenewtrends:holderinvestmentappetites,consumerpredictionoffutureBitcoinprices,andcryptoinvestmentstypes. Maintakeaways: 1.Afterasteadyslidethelastfewmonths,UScryptoadoptionhasrecoveredtoJuly2025levels.IntheUK,adoptionfellslightlybutisstillhigheroverthelongterm,whileEuroperemainssteady. 2.ThemajorityexpectBitcointobelowerthantoday,andverylittleanticipateareturntothe$120Krecordagain. 3.ConsumerscontinuetofavourtheS&P500and GoldoverBitcoin,thoughthegapisnarrowerintheUS. REGIONAfter steadily declining since July 2025, US crypto adoption rates recovered in March ❑US adoption rates recovered to 12% in March from its trough in Feb (7%). This pattern fits with Bitcoin’s wider pricerebound (+2.20%) and return of inflows into institutional Bitcoin ETFs (~$1.3bn) in March. ❑In the UK, the rate of adoption decreased slightly to 9% in March but it is still higher over the longer-term, suggesting amore sustained interest in crypto amongst consumers. ❑Europe remains steady at 7%. AGEOf those who have said they personally invest in crypto, the demographic was relatively split between those aged 18-34 and 35-54 years old in the US and EU ❑In the US and EU, the crypto adoption rate between 18-34 and 35-54 age groups remained evenly distributed in March. ❑The biggest rise has been amongst young consumers (aged 18-34) in the UK. Crypto usage in this age group jumped in March(85%) vs. one year ago (55%). ❑Those 55 years or older continued to show the lowest crypto adoption rate, underscoring the lack of crypto understandingamongst the older respondents. In the UK, no one above 55 years old said they invest in crypto. GENDERMale consumers continue to lead crypto adoption, but the rate amongst females is growing ❑Of those who said they personally invest in crypto,the majority in the EU (61%), UK (57%), and US (68%) were men. ❑Still, female crypto adoption also rose in March, compared to one month and one year ago. The UK (43% female vs 57%male) had the closest distribution. ❑Male respondents continue to exhibit greater levels of crypto knowledge than women. March 2026 figures show that 28% ofaverage male respondents believe they have a good/deep understanding of crypto vs. 18% of average female respondents. INCOME LEVELOf thosepersonally investing in crypto, consumers continue to be relatively well- off, with 65% earning above $50K in the US ❑In the US, 36% of respondents who earn above $100K said they have personally invested in crypto. ❑Interestingly, the level of lower-income earners (up to $25K for the US) investing in crypto also rose to 16% vs 10% fromMarch 2025. ❑The UK saw the biggest rise. Crypto adoption amongst Tier 4 (£50K) income earners rose to 52% versus 38% the monthprior. UNDERSTANDINGLevels of consumer crypto knowledge were fairly neutral, with no significant spikes or drops observed ❑Between Dec 2025 and Mar, consumers’ levels of understanding showed mixed trends. ❑The US rose 8 percentage points to 30% saying they have a good understanding of crypto, in line with increased adoptionbehaviours. The UK (19% to 20%) and EU (15% to 17%) registered a more marginal increase in levels of understandingbetween Dec and Mar. INVESTMENTSConsumerscontinue to favour gold and the S&P 500 over Bitcoin, although the degree varies ❑While gold is a popular investment across investment horizons in Europe (37%), the US is more split between the S&P 500(25%), gold (26%) and Bitcoin (26%) especially in the short term (12 months). ❑In the UK, the split is also evenly distributed, although a majority favours gold (35%) vs. the S&P 500 (21%) and Bitcoin (20%)as the medium-term investment (1-3 years). Q. If you were to make a new investment for the following periods which, if any, of the following asset classes would you mostlikely select. BITCOIN REMAINS KINGConsumers still choose Bitcoin as their crypto of choice ❑Bitcoin consistently stands out as the most held crypto currency, with around 70% ownership across all regions, and farsurpassing stablecoin ownership like Tether or USDC. ❑It also stands as the top choice for future investment across the US (69%), UK (56%), and EU (53%). Q. Which, if any, of the following cryptocurrencies do youcurrently hold/invest in? Please select all that apply. Q. Which two of the