Executive Summary3Advantage India4Market Overview and Trends6Strategies Adopted13Growth Drivers and Opportunities15Key Industry Contacts23Appendix25 Executive summary Attractive ecosystem •The Government’s move to launch ‘StartupIndia’ aims to create an inclusive ecosystemforentrepreneurs and push for innovation.Services are a big part of this system. Thetechnology infrastructure required for such anecosystem has increased the potential for thesector in India. Global technology hub •A large pool of skilled IT manpower hasmadeIndia into a global outsourcinghub. In 2025 it commands a 55% sharein the global sourcing market.•India ranks third globally in economy- wide digitalisation and 12th among G20membersinindividualuserdigitalisation.Thedigitaleconomy,having contributed 11.74% of GDP in2022-23,is expected to account fornearly one-fifth of national income by2029-30.•As of 2025,International WorkplaceGroup(IWG)operates just over 100centres in India, and plans to add 40-50more by end-2025, aiming to quadrupleits footprint over the next three to fiveyears. •Low setup cost make this sector an attractiveinvestment destination.• India also has a reasonably well-developedfinancial market.• All these factors make Indian services sectoranattractiveecosystemforboththeentrepreneurs and the investors.• Key drivers of economic growth •Sales of non-IT services companies recorded a growth of 10.6% in Q2 FY26 as compared to 7.5% growth in Q1 FY26.•India’s economic growth during Q1 FY26 was led by services, which grew 9.3%, up from 6.8% during the same period last year.•By 2047, the services sector is expected to contribute 60% of India’s GDP, while manufacturing will account for 32%, both playing a pivotal role ineconomic expansion.•In the healthcare sector, the telemedicine market is driving growth with the increasing demand for remote consultation. In 2025, the telemedicinemarket in India reached Rs. 31,191 crore (US$ 3.64 billion) and is expected to increase to Rs. 90,660 crore (US$ 10.58 billion) in 2030.•To build IT capabilities and competitive advantage over international players, Indian companies plan to deploy ~10 cloud platforms to drive businesstransformation in sectors such as retail, telecommunication and insurance, which is expected to boost growth in the IT & BPM sector. Advantage India 1. Robust Demand 4. Increasing Investment •India is the export hub for software services.•On July 2, 2025, IDC reported that India’sdomesticIT&Business Services marketreached Rs. 1,41,389 crore (US$ 16.5 billion)in2024,growing by 6.9%YoY,whilemaintainingaprojectedCAGRofapproximately 8% between 2022 and 2027.•India's software service industry is expected toreach Rs. 86,63,000 crore (US$ 1 trillion) by2030.•India’sservicesexportsstoodatapproximately Rs. 11,00,517 crore (US$ 128billion) in FY26 (April-July 2025), while serviceimports stood at Rs. 5,56,128 crore (US$ 65billion) in the same period reinforcing India'sglobal standing. •The Indian services sector was the largestrecipient of FDI inflows worth Rs. 10,46,481 crore(US$ 122 billion) between April 2000-June 2025. •100% FDI is allowed for any regulated financialsector activity under the automatic route. •As of March 2025, experts forecast that India ispoised to attract over Rs. 52,32,600 crore (US$610billion) in alternative investments, primarilyprivate equity and venture capital, from 2025 to2027,substantiallypoweringthestartupecosystem. 2. Competitive Advantage •India has climbed to the 39th position out of133economies in the Global InnovationIndex (GII) 2024, according to the WorldIntellectual Property Organization (WIPO). 3. Policy Support •TheMinistry of Health and Family Welfare(MoHFW) is leveraging artificial intelligence (AI)to enhance public health services across Indiafocusing on developing and adopting AI-drivenhealthcare solutions. •The Confederation of Indian Industry (CII)has unveiled a plan to position India as agloballogisticshub,callingforacollaborative effort among stakeholders tounlock opportunities across industries andregions.The initiative aims to createaspirationalcareerpaths,facilitateprofessional growth, and develop leadershipopportunities. •Governmentis planning to setup over 100branches of India Post Payment Bank in theNortheast region to enhance banking services. Market Overview and Trends Share of services sector grows at the fastest CAGR India’s services exports stood at approximately Rs. 11,00,517 crore(US$ 128 billion) in FY26 (April-July 2025), while service importsstood at Rs. 5,56,128 crore (US$ 65 billion) in the same periodreinforcing India's global standing. The services industry performed well in FY26 (April-June 2025),helped by strong export demand and record hiring. As per first advance estimates for FY25, India’s services sector hassteadily increased its share of GVA, rising from 50.6% in FY14 toabout 55.3% in FY25, with 8.3% average growth since FY23. Asof FY25,India’s gig economy included 12 million