使用可操作的数据洞察优化旅行计划-BCD Travel

Travel buyer survey: TRAVEL DATAAND DATAANALYTICS BY BCD TRAVEL RESEARCH & INTELLIGENCE About the survey In this survey, welookat the significance of travel dataandexplore the ways travel buyers can interact with data toimprove their travel programs. Our findings are based on an online survey of 197 travelbuyers worldwide, conducted in April 2025. Who we surveyed Who we surveyed Travel program priorities Over eight in 10 travel buyers consider data analytics extremely or very important. Duty of care lost its topposition among travel program priorities being overtaken by cost control and policy compliance. Travel data sources Their TMC is a major source of travel data for most travel buyers, according to nine out of 10.Around two-thirds collect and analyze data from payment and expense solutions and online booking tools. Travel data priorities Buyers see collaboration with TMCs and suppliers on their travel data and improved data qualityas their top-two priorities Reasons for infrequentinteraction with data Frequency of interactionwith data Lack of time is the most common reason for rareengagement with data, as mentioned by 44%. Athird say there’s no need to work with data moreoften. While two-thirds of travel buyers interact withtheir data on a weekly or daily basis, one in10 do so quarterly or less often. Travel buyer portrait 49%appreciateassistance with effectivedata visualization Availability of traveldata analyst Use of third-parties fordata analysis While over half do not have a data analystworking with travel data, a third have thisposition in their company. Two-thirds of travel buyers work with theirTMC on data collection and analysis. One in10 use help of consultants. Stakeholders sharing data Of various internal stakeholders, finance and procurement share data with the travel team most often:Seven respondents in 10 confirm this. Effectiveness of data processes While most travel buyers consider data collection and analysis to be effective, they face more issues withdata communication and acting on the insights gathered from travel data. Value provided by travel data Data adds value to travel programs in different ways. Most buyers agree that travel data is essential forsupplier negotiations, improving policy compliance and optimizing spend. Adjusting policy Using pre-trip data Two-thirds of travel buyers adjust their travelpolicies based on data, at least occasionally. A similar share use pre-trip/booked data to makenecessary modifications before the trip, with one infive frequently taking action. Challenges of workingwith data KPIs that areinsufficiently tracked Travel buyers consider data fragmentation andthe need to make travel data proactive as theirbiggest challenges. Traveler satisfaction, trip success rate and frictionare among the key performance indicators that arenot tracked well enough. Data quality Two-thirds of travel buyers aren’t fully confident in the quality of their travel data. Regional differences A third of travel buyers observe regional differences in how they interact with travel data. While NorthAmerica and Europe are among the leaders, the performance of Asia, Latin America and Africa is lower. Q: How do the following regions interact with travel data? Categorize theleaders, average performers and laggards using drag and drop. Artificial Intelligence: Use and functions Three-quarters do not use AI for collecting, analyzing and reporting travel data. Of those who do, mostdeploy the tools provided by their employer. Saving time is the most valuable function of AI. Data tools used Over eight in 10 travel buyers use TMC dashboards and spreadsheets as their main tools for travel dataanalysis. Almost a half deploy business intelligence software. Third-party aggregator, e.g.PredictX,Grasp Technologies, Cornerstone 45% Features of analytic tools TMC support From their TMCs, travel buyers are interested inreceiving support with tailored dashboards,benchmarks and data reviews. Real-time analytics that spots trends and providesinstant feedback is the most valuable feature ofdata tools. How BCD Travel can help BCD’s flexible technology platform empowers travel buyers with real-time data,transforming complex information into actionable insights that drive engagement and cost savings. Empoweringtravelmanagerswithdata Real-timetravelerengagement Proactivespendmanagement Smartersystemsthroughinnovation Travelriskdata management We’re offering moreways for travelbuyersto manage data–whenand how they need it.Travel buyerscanaccessour self-serveenterprise dataplatform, APIs forinternal systems, or tapinto our analytics teamsfor custom solutions. We use itinerary basedmessaging tools toguide travelers duringtrips, reinforcing policycompliance andavoiding redundantexpenses. Timely datacan be used to engagewith travelersat themomentdecisionsare made. Real-time data allowsfor quick action andbetter support duringunexpected events.Even