2025年日本艺术市场

Index Foreword Key Findings3 1. The Japanese Art Market4 Structure of the Dealer Market in Japan6Sales by Dealers8Artists Representation13Costs and Profitability15 183. Exhibitions and Art Fairs in Japan 224. Auction Houses in Japan Ancillary Spending28275. Employment and Outlook Acknowledgments Credits Foreword The Japanese Art Market 2025 is published as part of the “FY2025 Art Ecosystem Infrastructure DevelopmentPromotion Project,” commissioned by the Agency for Cultural Affairs to enhance understanding of Japan’s artmarket and to highlight its potential. The report was prepared in collaboration with Dr. Clare McAndrew, acultural economist and founder of Arts Economics. This report provides an estimate of the size and structure of the Japanese art market by combining data fromthe dealer and auction sectors. Dealer data is from a survey of 2024 sales figures collected from domesticart dealers and auction houses as part of the 2024 Agency for Cultural Affairs Art Market Research Project,in conjunction with national economic statistics. These include National Accounts (GDP data), the EconomicCensus, and the Agency for Cultural Affairs’ Cultural Administration Research and Study (Cultural GDP). Key Findings Global and Regional Context • Sales reached $692 million in 2024, up 2% year on year, while global sales declined 12%.• Following a 38% drop in 2020, the market rebounded to $756 million in 2022 and has sincestabilized. Dealers and Galleries • Dealers and galleries accounted for 71% of total market value ($494 million), up 7% in 2024.• 58% of businesses earned under $250,000, while 20% exceeded $1 million.• The smallest dealers recorded the strongest growth (+22%), while the largest dealers grew 6%,outperforming global peers (–15%).• 93% of transactions were priced below $50,000; fewer than 1% exceeded $1 million.• Galleries represented fewer artists on average 16, down from 27 in 2023, with sales increasinglyconcentrated among top artists.• Female artists accounted for 44% of representation and 33% of sales, up from 20% in 2023. Art Fairs • In-person gallery sales fell to 47% of dealer sales, while online sales rose to 16% and art fair salesdoubled to 19%.• 34% of dealers did not participate in fairs in 2024; among participants, nearly half plan to maintaininvolvement and 22% plan to increase participation in 2025. Auction Houses • Auctions accounted for approximately 30% of the market ($198 million), with sales down 10% in2024 but above pre pandemic levels.• 98% of lots sold were priced below $50,000, with lower priced works accounting for 55% of totalauction value. Economic Impact • In 2024, the art trade spent at least $138 million on ancillary services, supporting employmentacross related industries.• 80% of dealers reported positive expectations for 2025, anticipating stable or rising sales despitecost pressures and global uncertainty. 1. The Japanese Art Market Sales of art and antiques taking place in the Japanese art market were estimated to have reached $692 million in2024. These estimates include all of the aggregate transactions carried out by dealers, galleries, and auction houseswithin Japan. These businesses make up part of the much larger Japanese arts and cultural sector which includesartists, private and public museums and arts institutions, and a network of related and ancillary businesses andevents, all of which make a significant economic, social and cultural contribution to the country. The value of sales increased by just under 2% year-on-year in 2024 from 2023, measured in US dollar terms. Whilethis growth was low (and influenced in part by the declining exchange rate with the US dollar), Japan remained oneof the few markets to buck the declining global trend, with sales internationally falling 12% in 2024 to an estimated$57.5 billion.1 Looking back over the last few years, the Japanese market had fared worse than some of its global counterpartsduring the COVID-19 pandemic, with the exceptionally difficult trading conditions leading to a contraction in salesof 38% in 2020 to $377 million, against a drop of 22% in sales globally. However, sales were quick to recover in2021, with a strong uplift of 62% to $611 million, and the momentum continued over 2022 with a further increase of24% to the market’s peak of $756 million. This was followed by a more subdued period in 2023, with both dealerand auction sales declining, and the market as a whole fell 10%. After a relatively stagnant year in 2024, valuesremained below their 2022 peak, but were still at their second-highest level in six years, and over 80% greater thanthe bottom of the market in 2020. Sales in Japan have also performed relatively better than the wider global art market in the period from pre-COVID2019 to 2024, and markedly better than some of the largest art markets such as the US, the UK, and China. Thesemajor global markets still dominated sales by value in 2024, with a combined share of 76%