
Five shifts that willredefine roles, workflows,and business value in 2026. About thisreport This report provides key insights for businessleaders to shape their AI agent strategy for2026 and beyond. Within each trend, you willfind real-life examples, technical resources, These trends were identified using a blendof qualitative and quantitative data, includinginternal Google Cloud and Google DeepMindinterviews with AI leaders, customer casestudies, and insights fromThe ROI of AI 2025 Ask the report Want to dig deeper into the trends?NotebookLM is ready to help—simply click the AI agents areredefining business The ceiling for human While headlines focus on the distant future ofArtificial General Intelligence (AGI), the decisiveshift for business is happening right now.That shift is agentic AI.This is AI that moves Due to this capability, AI is one of the firsttechnologies that applies to every single person,in both our personal and professional lives.Its power lies in its ability to augment humancapacity with better recall, faster data processing, In this report, we explore five key AI agent trendsshaping business in 2026. Unlocking the value ofthese trends requires more than simply adoptingnew tools. It also demands that leaders question What are AI agents? Agents are systems that combine theintelligence of advanced AI models withaccess to tools so they can take actions I/O, May 2025Keynote by Sundar Pichai, CEO, Google AI agents are the leap from beingan ‘add-on’ approach to being an‘AI-first’ process. It’s a fundamentalchange in workflow, a new way to OliverParker Vice President, Global GTM for Generative AI, 5 AI trendsshaping 2026 Agents for every employee1 Empowering individuals toachieve peak productivity Agents for every workflow2 Running your business withgrounded agentic systems Agents for your customers3 Delighting customers withconcierge-like experiences Agents for security4 Advancing securityfrom alerts to action Agents for scale5 Upskilling talent will be theultimate driver of business value Empoweringindividuals toachieve peakproductivity The most significantbusiness shift of 2026 isn’tjust about efficiency; it’sa fundamental, employee- This new agentic model is designed toexpand the potential of every individual, This change stems from a behavioral shift inthe human-computer interface, moving frominstruction-based computing (e.g., analyzinga spreadsheet, developing code) to intent- 52% of executives in gen AI-using organizations have AI agents inproduction,1deploying them across a wide range of use cases: Of those: 49%use agents for customer service46%use agents for marketing or security operations By 2026, agents will manage complex,multi-step workflows across systems.A key responsibility of employees will SaurabhTiwary VP, General Manager,Cloud AI, Google Cloud This surge in AI [agent] adoption reflects a fundamentalmindset shift to recognizing it as a productivityinstrument available 24/7. At TELUS, we’ve seenthis firsthand—over 57,000 team members regularly Jaime TatisChief AI Officer, TELUS A new integratedworking model In this new model, everyemployee—from an entry-level analyst to a senior What is grounding in AI? It is the process of anchoring anAI model’s responses to a specific,verifiable set of facts—its “groundtruth.” For an enterprise, this Their primary job is no longer to perform everymundane task personally, but rather to orchestratea team of specialized AI agents to achieve a goal.This model is about more than just delegation;it’s about augmentation. The real power comes The employee’s core function becomes providing Delegate mundane or repetitive tasks Identify which tasks are best suited for anagent and assign them. Set goals Clearly define the desired outcome Outline strategy Use their human judgment to guidethe agents and make the final, nuanced Verify quality Act as the final checkpoint for quality, Ask the report As roles shift to agent management,enabling employees is vital, especiallyin regions like Japan that rely on systemintegrators (SIs). Democratization viatools like Gemini Enterprise allows Hiroyuki Koike The 10x marketingmanager A marketing manager’s job used to be aconstant scramble of drafting posts, pullingdata, and watching competitors. In 2026,they can orchestrate a system of specialized With agents focusing on specific tasks, themarketing manager can multiply their outputby focusing on high-impact brand storytelling An example of a Gemini Enterprise home page Ask the report The marketing manager’sspecialized agent system Their new role involves orchestrating five specialized agents: Data agent Analyst agent This agent can sift through millionsof structured and unstructureddata points to find actionable Its job is to monitor market trends,competitor announcements, andsocial media sentiment 24/7. It delivers Creative agent The marketing manager supplies theagent with a marketing strategy,