提升亚太地区的移动服务质量

Assessing the roleof regulation January 2025 The GSMA is a global organisation unifying themobile ecosystem to discover, develop and deliverinnovation foundational to positive businessenvironments and societal change. Our vision isto unlock the full power of connectivity so thatpeople, industry, and society thrive. Representingmobile operators and organisations across themobile ecosystem and adjacent industries, the GSMA Intelligence is the definitive source of globalmobile operator data, analysis and forecasts, andpublisher of authoritative industry reports andresearch. Our data covers every operator group,network and MVNO in every country worldwide GSMA Intelligence is relied on by leading operators,vendors, regulators, financial institutions andthird-party industry players, to support strategic Our team of analysts and experts produce regularthought-leading research reports across a range of We invite you to find out more at www.gsma.comFollow the GSMA on X: @GSMA www.gsmaintelligence.com info@gsmaintelligence.com Authors Harry Fernando Aquije Ballon, EconomistPau Castells, Head of Economic AnalysisKenechi Okeleke, Senior Director Contributors Natasha Nayak, Senior Policy ManagerJeanette Whyte, Head of Policy & External Affairs, APAC Contents Executive summary 1. Understanding mobile QoS in Asia Pacific1.1 The importance of QoS in the digital era1.2 Measuring mobile QoS 2. The role of policymakers in mobile QoS in Asia Pacific2.1 Government’s significant role in driving quality2.2 Direct obligations on mobile QoS in Asia Pacific 3. The state of QoS in Asia Pacific3.1 External factors3.2 Stakeholder consultations3.3 Compliance costs3.4 Homogeneous regulations 4. Drivers of mobile QoS in Asia Pacific – empirical results4.1 Mobile QoS is driven by market and regulatory factors4.2 Are QoS obligations improving mobile QoS? 5. How to improve mobile QoS in Asia Pacific5.1 The need for a different approach5.2 Key considerations for regulators Appendix 1: Methodology Appendix 2: List of countries Executive summary Ensuring that consumers enjoy a good quality of network service is a priority forboth telecoms operators and policymakers. For operators, quality of service (QoS)is a key differentiator in competitive markets. Regulations around QoS have been To examine how QoS regulations have evolved in Asia Pacific, the GSMA undertooka study employing quantitative and qualitative methods. The objective was to takea closer look at how we understand QoS, the factors that influence it (including The findings of the study help bring to light some significant challenges and issues The past decade:strong market-driven Mobile connectivity across Asia Pacific has undergone remarkabletransformation over the past 10 years. Consumer demand for advanceddigital services has spurred market-driven growth in QoS. Mobile Notable trends include: •average download speeds increased from 3 Mbps in 2014 to 26 Mbpsin 2023 (an eight-fold increase)•upload speeds increased rapidly (also an eight-fold increase) Regulation extendsbeyond direct QoS While some countries in the region (e.g. India) have implemented directQoS obligations, others have not (e.g. Japan, New Zealand). However,effective government involvement extends beyond these regulations. •Spectrum management:Efficient spectrum allocation reducesdeployment costs, enhancing network availability and quality. This •Taxation and infrastructure:Excessive mobile device taxes andbarriers to infrastructure deployment can hinder QoS advancements.High taxes discourage consumers from upgrading to newer devices GSMA Intelligence conducted a study to explore how QoS regulationsare evolving in Asia Pacific, using both qualitative and quantitative External factors havea significant impact •Spectrum management: Spectrum availability plays a critical role.Limited spectrum restricts operators’ ability to offer high-speed •Power access:Reliable power supply is essential for uninterruptednetwork operation. Insufficient or unstable power can lead to network •Infrastructure conditions:The quality and density of existinginfrastructure (towers, fibre-optic cables) directly affect network •Municipal regulations:Complex or restrictive permit processes forinstalling network infrastructure can hinder network expansion and •Weather conditions:Extreme weather events such as floods or One-size-fits-all approaches to QoS regulations neglect these externalfactors and market dynamics, potentially penalising operators for issuesbeyond their control. Such regulations can focus solely on metrics such Several factors aredriving a diverse There are several causes of the diverse QoS landscape in Asia Pacific: •Network generation:Moving from 15% to 100% 4G adoption canincrease download speeds by 2.5×. Newer network generations offer •Spectrum availability:Increased spectrum allocation boostsdownload speeds. For example, those countries that made the mostspectrum available to mobi