达芙妮国际二零二四年年报

C O N T E N T S目 錄 2Corporate Information4Financial Highlights5Five-year Financial Summary6Particulars of Major Investment Properties8Chairman’s Statement11Management Discussion and Analysis21Biographies of Directors and Senior Management24Corporate Governance Report45Report of the Directors57Independent Auditor’s Report62Consolidated Income Statement63Consolidated Statement of Comprehensive Income64Consolidated Balance Sheet66Consolidated Statement of Changes in Equity67Consolidated Cash Flow Statement68Notes to the Consolidated Financial Statements CORPORATE INFORMATION BOARD OF DIRECTORS Executive directorsMr. Chang Chih-Kai(Chairman)Mr. Chang Chih-Chiao(Chief Executive Officer)Mr. Wang JungangMs. Chang Wan-Hsun 張智凱先生（主席）張智喬先生（行政總裁）王俊剛先生張椀絢女士 Independent non-executive directorsMr. Huang Shun-TsaiMr. Hon Ping Cho TerenceMr. Tan Philip 黃順財先生韓炳祖先生談大成先生 AUDIT COMMITTEE 韓炳祖先生（主席）黃順財先生談大成先生 Mr. Hon Ping Cho Terence(Chairman)Mr. Huang Shun-TsaiMr. Tan Philip NOMINATION COMMITTEE 黃順財先生（主席）韓炳祖先生談大成先生張智凱先生 Mr. Huang Shun-Tsai(Chairman)Mr. Hon Ping Cho TerenceMr. Tan PhilipMr. Chang Chih-Kai 談大成先生（主席）黃順財先生韓炳祖先生張智凱先生 Mr. Tan Philip(Chairman)Mr. Huang Shun-TsaiMr. Hon Ping Cho TerenceMr. Chang Chih-Kai COMPANY SECRETARY 張晋熙先生 Mr. Cheung Chun Hay AUTHORISED REPRESENTATIVES 張智凱先生張晋熙先生 Mr. Chang Chih-KaiMr. Cheung Chun Hay REGISTERED OFFICE Cricket SquareHutchins DrivePO Box 2681Grand Cayman KY1-1111Cayman Islands Cricket SquareHutchins DrivePO Box 2681Grand Cayman KY1-1111Cayman Islands CORPORATE INFORMATION公司資料 PRINCIPAL PLACE OF BUSINESSIN HONG KONG 香港九龍紅磡都會道10號都會大廈26樓2605室 Unit 2605, 26/F,The Metropolis Tower10 Metropolis DriveHung HomKowloonHong Kong OPERATIONAL HEADQUARTERS 中國上海閔行申長路668號冠捷大廈4樓405室 Unit 405, 4/FTPV Building668 Shenchang RoadMinhangShanghaiChina HONG KONG SHARE REGISTRAR ANDTRANSFER OFFICE 卓佳證券登記有限公司香港夏愨道16號遠東金融中心17樓 Tricor Investor Services Limited17/F, Far East Finance Centre16 Harcourt RoadHong Kong AUDITOR 羅兵咸永道會計師事務所執業會計師註冊公眾利益實體核數師 PricewaterhouseCoopersCertified Public AccountantsRegistered Public Interest Entity Auditor PRINCIPAL BANKERS 中國銀行（香港）溫州銀行中國建設銀行三菱UFJ銀行（香港分行） Bank of China (Hong Kong)Bank of WenzhouChina Construction BankMUFG Bank (Hong Kong Branch) CORPORATE WEBSITE www.daphneholdings.com www.daphneholdings.com INVESTOR RELATIONSir@daphneholdings.com ir@daphneholdings.com FINANCIAL HIGHLIGHTS PARTICULARS OF MAJOR INVESTMENT PROPERTIES PARTICULARS OF MAJOR INVESTMENT PROPERTIES主要投資物業詳情 The Group’sinterests CHAIRMAN’S STATEMENT 致各位股東： Dear Shareholders, 本 人 謹 代 表 達 芙 妮 國 際 控 股 有 限 公 司（「本 公 司」）董 事 會（「董 事 會」）連 同 其 附 屬 公 司（統 稱「本 集團」），向 各 位 提 呈 本 公 司 截 至 二 零 二 四 年 十 二 月三十一日止年度之年報。 On be h a l f o f t h e b o a r d o f d i r e c t o r s (t h e “B o a r d”) o f D a p h n eInternational Holdings Limited (the “Company”) together with itssubsidiaries (collectively referred to as the “Group”), I am pleasedto present the annual report of the Company for the year ended 31December 2024. 二零二四年，受到地緣政治衝突升級和貿易保護主義抬頭等挑戰的阻礙，全球經濟復甦依然疲軟。儘管面臨外部逆風，在有效的宏觀調控下，中國經濟持續穩健復甦，國內生產總值(GDP)按年同比增長5.0%。然而，消費者信心依舊謹慎，拖慢零售市場的全面復甦，市場需要額外積極措施來提振消費者信心，刺激內需。為應對此等挑戰，本集團堅定不移地完善其有效的營運策略，優化品牌授權和分銷業務，並創建更完善的供應鏈系統。同時，本集團透過活化核心品牌「達芙妮」和推進一年前推出的全新先鋒設計品牌「達芙妮.實驗室」的發展，提升品牌競爭力。透過包含原創產品設計、策略性合作、具影響力的品牌代言人和創新的營銷活動的全面策略，本集團再次實現了卓越的營運績效，銷售增長優於行業平均水平。 In 2024, the global economic recovery remained subdued, hinderedby challenges such as escalating geopolitical conflicts and risingtrade protectionism. Despite external headwinds, China’s economycontinued its moderate and orderly recovery, with gross domesticproduct (GDP) expanding 5.0% year-on-year, bolstered by effectivemacroeconomic regulation and control. However, persistent cautiousconsumer sentiment has protracted the full recovery of the retail market.Additional stimulus measures are needed to boost consumer confidenceand stimulate domestic demand. To address these challenges, the Groupremained steadfast in refining its proven strategies by optimising itsbrand licensing and distribution business and creating a more robustsupply chain. Meanwhile, the Group enhanced brand competitivenessb y r e v i t a l i s i n g i t s c o r e b r a n d “D A P H N E” a n d a d v a n c i n g t h edevelopment of its new pioneering design brand “DAPHNE.LAB”which was launched a year ago. Through a comprehensive strategythat encompassed original product design, strategic collaborations,influential brand ambassadors and engaging marketing initiatives, theGroup once again delivered remarkable operational performance, withsales growth outpacing the industry average. 雖然消費需求疲弱，受惠線上市場的增長和年輕消費者的強勁消費能力推動，電商市場發展仍在全速前進。然而，由於用戶增長停滯以及現有參與者之間競爭加劇，整體市場競爭也日益激烈。隨著數字時代重新定義消費者對產品質量及購物體驗的期望，新興電商平台正逐漸超越現有傳統線上平台。在市場細分加劇的情況下，本集團有效利用自身行業領導地位，鞏固其在「天貓」、「唯品會」和「京東」等傳統線上平台上的影響力，與此同時也在「抖音」和「拼多多」等新興平台上站穩腳步，以滿足目標受眾的需求。本集團透過加強與各大平台的溝通，利用他們的資源，鞏固更強大的自身品牌形象，從而實現高於預期的增長和穩佔前列排名。此外，本集團持續在具有社交媒體功能的創新銷售渠道中取得理想進展，例如「抖音」、「小紅書」和「得物」等，在年輕族群中創造更多正面的品牌曝光。憑藉上述策略，配合加強數字營銷的努力，使本集團能夠與目標顧客建立更深層次的聯繫。本集團對線上