TEGNA Inc 2024年度报告

ABOUT TEGNA TEGNA Inc. (NYSE: TGNA) helps people thrive in theirlocal communities by providing the trusted local newsand services that matter most. Together, we are buildinga sustainable future for local news. With 64 televisionstations in 51 U.S. markets, TEGNA reaches more than100 million people monthly across the web, mobile apps,streaming, and linear television. For more information,visit TEGNA.com. This report includes data and information fromJanuary 1, 2024, through December 31, 2024, unlessstated otherwise. WFAA’s lead sports anchor Joe Trahangives fans an all-access pass to the DallasMavericks experience, deliveringcomprehensive coverage from pre-gamewarmups to post-game analysis. LETTER TO SHAREHOLDERS Fellow Shareholders, TEGNA teams in 51 markets across the U.S. help people thrive in theircommunities every day by providing the trusted local news and servicesthat matter most. Together, we are on a mission to create a sustainablefuture for local news. journalistic integrity and excellence that earned 83Edward R Murrow awards in 2024; over 96,000 hours oflive, local original programming that has no match in thelibraries of Netflix or Apple TV; significant reach, withover 100,000,000 people engaging with our propertiesevery month; strong relationships with local advertisers,often built through years of helping to grow their As technology has made it possible to deliver theseservices in countless formats every minute of the day,the opportunity for TEGNA and our shareholders hasnever been greater. We pursue this mission with an enviable set of assets:powerful local brands built over decades and on-airtalent that people like and trust; deeply-rooted 5.We are scrutinizing every dollar we spendas if itwere our own money, ensuring time and resourcesare maximally focused on improving our product,growing our audience, and taking market share. businesses; and a strong financial foundation, withstrong cash flow and a healthy balance sheet. But to win, we must execute. Five strategic initiatives areguiding our daily fight for audience and market shareand the core transformation of our company this year. This new strategic focus will be transformative forTEGNA, giving us the team, technology, systems, anduser experiences to serve our communities and prosperlike never before. 1.We are forging a world-class team, withbackgrounds and skill sets in not only media, butalso enterprise technology, consumer internetdesign, product development, and digitalmarketing. We are building this team on our newcore values – Demand the Truth, Work Smarter, Dothe Right Thing, and Win – and with a high velocitycompany operating system that prioritizes actionand outcomes and abhors bureaucracy. And while much of the traditional media narrative the lastfew years has been about the challenging trends, wesee some macro developments that may put wind at ourbacks over the next few years as we build ourfuture. First, our investments in local MLB, NFL, NHL,NBA, and WNBA sports, as well as the continuedinvestments by our network partners, take full advantageof the technological superiority of broadcast for liveevents and are delighting our audiences andadvertisers. Second, political advertising continues togrow and depend heavily on broadcast TV. Third, thevalue proposition of the multichannel TV bundle isimproving compared to the increasingly expensive andcumbersome experience of subscribing to multiplesteaming services. And finally, we may see long overduederegulation of the antiquated broadcast ownershiprules, which would allow for combinations that reduceoperating costs and improve local news in our markets. 2.We are leveraging TEGNA’s strengths across ourstations, improving performance through bettersharing of news and sales resources, whilecreating centers of excellence for non-localfunctions like technology, marketing, andoperational support. This will unlock more relevantnews content for our local TV and digitalaudiences, while providing our teams with bettertools and support. 3.We are fully deploying software, automation, andproprietary AIto manual processes and rote tasksacross news, sales, and operations. This will allowour teams to focus on the more creative andvaluable tasks that lead to covering more news,serving bigger audiences across platforms, andwinning more business from our advertisers. But regardless of the macro trends, transforming acompany is not easy. We want to sincerely thank ourteam for their hard work. Covering the news, closingdeals, and making the trains run on time are challengingtasks in their own right; doing those things well, whilecompletely changing how the company operates, takestrue leadership and real heart. 4.We are pursuing digital revenue growthbyrebuilding our digital products to meet the highexpectations of users and take full advantage ofour content, data, and local talent to serve ouraudiences every moment of the day that theyneed us. Together, we are ready for the challeng