2026™ FIFA世界杯——社会经济影响分析

WORLD CUP 2026SOCIOECONOMICIMPACT ANALYSIS March 2025 FIFA World Cup 2026impact analysis Goaleconomy|March2025 Scope TheFIFAWorldCupisthemostprestigiouseventininternationalfootball,bringingtogethernationsfromacrosstheglobe.In2026,thetournamentwillmakehistoryasitexpandsto48teams,showcasinganunprecedentedlevelofcompetitionandglobalparticipation. Goal TheprimarygoalofthisstudyistoevaluatetheFIFAWorldCup2026socialandeconomicimpact,capturingbothtangibleandintangiblebenefitsthroughastructuredandcomprehensiveanalysis. Methodology TheanalysisadoptsboththeImpactAnalysismethodology,SocialReturnonInvestment(SROI)methodologyalignedwithOECDguidelines,toevaluatethevaluegeneratedrelativetotheinvestmentsmade.Thismethodologyincorporatesstakeholderengagement,outcomemapping,monetization,andthediscountingoffuturebenefits.Toprovideacomprehensivepicture,thesocio-economicimpactanalysisusesaninter-countrySAMmatrixwithabreakdowninto45productivesectorsand76differentcountries. Data sources KeydatacompriseexpenditureandattendantsforecastbyFIFA,surveysonparticipantsconductedbyNielsen,tourismexpenditurereports,healthimpactstudies,andinternationalbenchmarksfromorganizationssuchastheWorldBank,OECD,ILOSTAT,UNECE,WTOandUNWTO. EVENT-RELATED TOTAL EXPENDITURE GLOBAL IMPACT $8.28B 824k FTE ECONOMICDirect and indirect financialgains from event-relatedexpenditure and tourism GDPGross Domestic Product40.9SOCIAL AND ECONOMIC OUTCOME GOVERNMENT REVENUEDirect and indirect taxes9.4 SROISocial Return on Investment3.64 SOCIALMonetary value of all non-financial changes, includingboth benefits and negative. $B $B EVENT INPUT $11.1B EVENT-RELATED TOTAL EXPENDITURE USA IMPACT $30.5B 185k FTE $6.88B ECONOMICDirect and indirect financialgains from event-relatedexpenditure and tourism GDPGross Domestic Product17.2SOCIAL AND ECONOMIC OUTCOME GOVERNMENT REVENUEDirect and indirect taxes3.4 SROISocial Return on Investment4.03 SOCIAL Monetary value of all non-financial changes, includingboth benefits and negative. $B $B 01 Methodology Economic impact Social impact(SROI) Themacroeconomicanalysisaimstoestimatethemonetaryimpactsofspending,summarizedinasetofstandardindicators,themainonesbeingGrossoutput,GrossDomesticProduct(GDP),LaborIncomeandEmployment. TheSocialReturnonInvestment(SROIanalysis)aimstoestimatebenefitsbeyondeconomicimpactincludingtheimprovingonhealth,well-being,andsocialconnectionswithincommunities. FIFA EXPENDITURE DATA COLLECTIONCollection of input data, such asinvestments, to assess the shockassociated with them. TheanalysisisbasedontheInter-CountrySocialAccountingMatrix(SAM),withabreakdowninto45productivesectorsand76differentcountries.Thiseconomicmodelprovidesarepresentationoftheeconomybasedoninternationalstatisticaldata(sourcedWorldBank,ILOSTATandOECD),allowingthesimulationofthebehaviorofthevaluechainsofaneconomicregioninresponsetoaspendingstimulus. DIRECT ThisanalysisisbasedontheSocialGenerallyAcceptedAccountingPrinciples(SGAAP)andreliesonaninput–output–outcomemodel(investments-benefits-actions).ThemethodologyadoptstheTheoryofChangeapproach,whichemphasizesthecausallinksleadingtothechangesexperiencedbystakeholders. Demand for goodsand services by thesectors where theexpenditurehappens. STAKEHOLDER MAPPINGIdentifying and prioritize individuals orgroups affected by or influencing theinitiative. INDIRECT OUTCOMES QUANTIFICATIONOutcome quantification analysisinvolves measuring value to thechanges generated by a project, usingdata to assess the extent of its impacton stakeholder. The impact resulting fromthe increased demand andsupply in the activatedsupply chains. INDUCED BENEFITSMONETIZATION The effect of reinjectingincome from labor andcapital into the economicsystem. Assigning an economic value to thechanges derived from the implementedoutcomes, translating them into socialbenefits. Theresultoftheanalysisindicateshowmanyeurosofsocialvaluearegeneratedforeacheuroinvested.Specifically,thisextra-financialvalueisdeterminedbytheratiobetweenthetotalsocialbenefitsproducedandtheinvestmentcostsrequiredtoachievethem. Boththetourismandtheeventexpenditureswereusedasshockforthemodeltoquantifytheeconomicimpacts.Theoutcomesincludedirect,indirect,andinducedcontributionstotheUnitedStatesandtheglobaleconomy. ECONOMIC IMPACTS SOCIAL IMPACTS EMPLOYMENTLABOR INCOME GROSSOUTPUTGDP TOTAL NETBENEFITS 02 Event framework Event main characteristics TheFIFAWorldCup2026representsagroundbreakingmilestoneinthehistoryofthecompetition.Originallyproposedasa32-teamtournament,theexpansiontoa48-teamformatwasfinalizedbytheFIFACouncilin2017,withfurtherdetailsconfirmedinsubsequentyears.Thisexpandededitionseekstoelevatetheglobalprofileofinternationalfootball,offeringastageforthetopnationalteamsfromallFIFAconfederationstocompeteina39-daytournament.Thetournamentwillbeco-hostedbyCanada,MexicoandtheUnitedStatesfromJune11toJuly19,2026. TheFIFAWorldCup2026willbejointlyhostedacross16citiesinNorthAmerica,leveragingtheregion’sstron