AIGC产业研究报告2023：图像生成篇
劥❡ᄩ⥂㺙䎇「ⵌ晜勉岁⥂䫡 Confidential and Protected by Copyright Laws AIGC❡⚌灇瑕䫣デ2023 Ղ㕃⫸欰䧭眜 AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn I 䎸 鎊 愿⫸⡲⚹➃䊨兰腊ⰻ㺂欰䧭涸♧猫垷䙖♧湬㖈AIGC곭㚖务䪏怵满ꅾ銳錭蒀歋✵愿⫸欰䧭䎾欽涸䎛岌䚍ㄤ㹊欽䚍⢪Ⱖ「ⵌ㷖助歲ㄤ❡⚌歲湱䔲㢴涸Ⱒ岤կ鵛䎃勻愿⫸欰䧭䪮助⛲》䖤✫䖎㢴Ⱒꝶ䚍瑲灶➢絑Ⱙ涸GAN䪮助ⵌ湡⚺崨涸的侔垷㘗⟄⿺㖈姼㛇炄♳割倗鶛去ⴀ䚍腊刿䔂ծ欰䧭佪卓刿㥩涸皾岁ㄤ垷㘗匧㣐䬪㾝✫愿⫸欰䧭䪮助涸䎾欽곭㚖ㄤ〄㾝兞կ罜㖈鵳遤(休)⚌⻊衅㖑傞欰䧭鸟䏞ㄤ珘㹁䚍涸䲿巛ծ〳䱽䚍ㄤ㢴呋䚍涸㟞䔂⟄⿺侨研ꥧ猙ㄤ濼霋❡勉瘝곿⛲銳㖈愿⫸欰䧭ぢぐ遤ぐ⚌幷鷳涸鵂玐务鵳遤鍒Ɀㄤ确程կ 劥䫣デ㼜翸搋✵愿⫸欰䧭涸䪮助〄㾝ㄤ❡⚌䎾欽䞔ⲃ䲿ⴀ䕧ᆄ垷㘗䎾欽腊姿涸Ⱒꝶ㔔稇ծ(休)⚌⻊鵂玐务涸衅㖑䮋䧶䎇㾝劅劢勻涸〄㾝倰ぢ⟄劍⚹AIGC곭㚖涸䎾欽䒓〄罏ㄤ⢪欽罏䲿⣘罌ㄤ⦶ꊹկ AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn II 湡 䔶 1 㹁⛐ .................................................................................................. 1 2 ⚺銳碫㘗ㄤ䎾欽곭㚖 ............................................................................. 1 3 䪮助〄㾝涸Ⱒꝶ媯 ............................................................................. 1 4 ⚺崨垷㘗㹊梡韭椚⿺⠏緃挿 ................................................................... 3 4.1 ⚺崨垷㘗鍒區 .................................................................................................... 3 4.2 㕂ⰻ㢪去邍垷㘗 ................................................................................................ 4 5 䕧ᆄ垷㘗䎾欽腊⸂涸Ⱒꝶ㔔稇 ................................................................ 4 6 Ⱙ㘗❡⚌䎾欽㖞兞 ................................................................................ 5 7 (休)⚌⻊鵂玐⚥⚰涸䮋䧶 ...................................................................... 7 7.1 㕂ⰻ㢪⚺崨愿⫸欰䧭❡ᄩ⿺(休)⚌垷䒭 .................................................................. 7 7.2 愿⫸欰䧭(休)⚌⻊衅㖑䮋䧶 ................................................................................... 8 8 屠䱲程♸馋⸷㾝劅 ........................................................................... 10 僒錜ⴔ區晜勉㡮僈2023 ......................................................................... 11 Ⱒ✵僒錜ⴔ區 ........................................................................................ 12 AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn III 㕃 湡 䔶 㕃2- 1㕃⫸匬䧭涸⚺銳碫㘗 ................................................................................................. 1 㕃3- 1㕃⫸欰䧭䪮助〄㾝涸Ⱒꝶ媯 .................................................................................. 2 㕃4- 1㕂ⰻ㢪㕃⫸欰䧭➿邍垷㘗 .......................................................................................... 4 㕃5- 1䕧ᆄ垷㘗䎾欽腊⸂涸Ⱒꝶ㔔稇 .................................................................................. 4 㕃6- 1㕃⫸欰䧭Ⱙ㘗❡⚌䎾欽㖞兞 ...................................................................................... 6 㕃7- 1㕃⫸欰䧭(休)⚌⻊衅㖑䮋䧶 .......................................................................................... 8 AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn 1 1 㹁⛐ 愿⫸欰䧭僽䭷鵘欽➃䊨兰腊䪮助呏研絛㹁涸侨研鵳遤支垷䙖䧴騗垷䙖欰䧭愿⫸涸鵂玐կ呏研⟣⸉湡叻ㄤ鳕Ⰶ垷䙖涸割ず愿⫸欰䧭⚺銳⺫䭍愿⫸ざ䧭image composition 呏 研 梡 剣 涸 愿 晙 欰 䧭倝愿⫸image-to-image ⟄ ⿺ 呏 研 俒 劥 䲽 鶣 欰 䧭 痗 ざ 露 ⛐ 涸 愿 ⫸ text-to-image瘝կ 2 ⚺銳碫㘗ㄤ䎾欽곭㚖 呏研愿⫸匬䧭涸碫㘗愿⫸䭽撑괃蒀ㄤ抪䏞涸㢴㼱〳⟄ⴔ⚹✳⧩愿ծ抪䏞愿ծ程䒸愿ㄤRGB愿愿⫸欰䧭垷㘗〳㹊梡割ず愿⫸碫㘗涸鲮䰃կ 㖈㹊꣢䎾欽务垷㘗涸佪卓邍梡⚺銳⡤梡㖈欰䧭愿⫸涸餘ꆀㄤ愿⫸涸㢴呋䚍Ⱖ㖈䎂霃雦ծ康䧬ⵖ⡲ծ⸓歘ⵖ⡲瘝곭㚖㖲剣䎛岌涸䎾欽〥㢪㖈匚㷖䕧⫸ざ䧭♸ⴔ區⻊ざ暟ざ䧭ㄤ蚋暟〄梡瘝倰愿⫸欰䧭⛲Ⱘ剣䖎㣐涸䎾欽悶姿կ 㕃2- 1㕃⫸匬䧭涸⚺銳碫㘗 3 䪮助〄㾝涸Ⱒꝶ媯 ⡲⚹雦皾劼錠錣곭㚖涸ꅾ銳絆䧭鿈ⴔ愿⫸欰䧭涸䪮助〄㾝㣐荝絑血✫♲⚡Ⱒꝶ媯 AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn 2 㕃3- 1㕃⫸欰䧭䪮助〄㾝涸Ⱒꝶ媯 ˖ GAN欰䧭媯 欰䧭㼆䫒緸絞GAN僽♳♧去⚺崨愿⫸欰䧭垷㘗GAN鸑鵂欰䧭㐼ㄤⴼⵆ㐼鵳遤日䒢雲絅勻割倗䲿巛欰䧭腊姿ㄤꊹⵆ腊姿⢪欰䧭䒭緸絞涸侨研䠁〄馋鵛溫㹊侨研➢罜鴪ⵌ欰䧭鹦溫愿⫸涸湡涸կ告㖈〄㾝鵂玐务GAN⛲㶸㖈珘㹁䚍鳅䊵ծ欰䧭愿⫸緃⛘㢴呋䚍ծ垷䒭䄶弯瘝곿կ ˖ 荈㔐䔱欰䧭媯 荈㔐䔱垷㘗鵳遤愿⫸欰䧭涸身䠭䖤渤✵NLP곫雲絅倰䒭涸䧭⸆絑낉ⵄ欽Transformer絕匬务涸荈岤䠑姿劼ⵖ腊㢿⠏⻊GAN涸雲絅倰䒭䲿넞✫垷㘗涸珘㹁䚍ㄤ欰䧭愿⫸涸ざ锐䚍告㛇✵荈㔐䔱垷㘗涸愿⫸欰䧭㖈䲀锐鸟䏞ㄤ雲絅䧭劥倰涸곿⢪Ⱖ㹊꣢䎾欽「ꣳկ ˖ 䪈侔垷㘗欰䧭媯 㼆✵去垷㘗㖈䚍腊倰涸㽷ꣳ䚍的侔垷㘗Diffusion Model䊺絑⢪鵯❈곿䖤ⵌ鍒ⱿⰦ㖈雲絅珘㹁䚍ㄤ絕卓ⲥ烁䚍涸佪卓䲿巛僈儑㔔姼鴽鸟》去✫GAN涸䎾欽կ罜㼆✵❡⚌䎾欽务涸㣐ꆀ騗垷䙖愿⫸欰䧭宠ⴭ銳絕ざCLIP鵳遤CLIP㛇✵俒劥-愿⫸㼆涸雲絅倰䒭腊㢿䒊用騗垷䙖涸鵶䱹儑衼䲿巛欰䧭愿⫸涸鸟䏞ㄤ餘ꆀկ 湡⚌ⰻ⚺崨⚂欰䧭佪卓⠏猖涸愿⫸欰䧭❡ᄩ⚺銳僽㛇✵的侔垷㘗ㄤCLIP㹊梡涸կ AIGC❡⚌灇瑕䫣デ2023 妅鵓涬꣣僒錜ⴔ區 僒錜ⴔ區http://www.analysys.cn Tel 4006-010-231 E-mailygfx@analysys.com.cn 3 4 ⚺崨垷㘗㹊梡韭椚⿺⠏緃挿 4.1 ⚺崨垷㘗鍒區 ˖ 䪈侔垷㘗Diffusion Model 1㹊梡韭锐 的侔垷㘗僽鸑鵂㹁⛐♧⚡的侔姿낢涸끩㼷〳㣗Ꝇ鸑鵂鵶絯ぢ侨研幑⸈ꥥ劼㐾㡮湬ⵌ䖤ⵌ♧⚡紱넞倛㐾㡮侨研搬たⱄ㷖⛴鷟的侔涸鵂玐絑鵂导ぢ꣭㐾䲀倗勻欰䧭愿⫸կ的侔垷㘗鸑鵂禹絡㖑䪓⸓侨研务涸ⴔ䋒ⱄ䛪㢕侨研ⴔ䋒⢪侮⚡鵂玐ッ梡♧猫鷶姿⠏⻊涸䚍餘烁⥂✫垷㘗涸珘㹁䚍ㄤ〳䱽䏞կ 2垷㘗⠏緃挿 的侔垷㘗涸⠏挿㖈✵Ⱖ㛇✵끩㼷〳㣗Ꝇ涸姻ぢ⿺导ぢ的侔鵂玐腊㢿刿⸈ⲥ烁㖑鵮韭溫㹊侨研㼆愿⫸絈蒜涸⥂䭯腊姿刿䔂㔔姼欰䧭愿⫸涸ⱗ㹊䚍刿㥩կ暵ⵆ僽㖈愿⫸邉Ⰼ⥝㢕ծⴔ㶩愿欰䧭瘝䎾欽♳的侔垷㘗鿪腊》䖤䖎㥩涸佪卓կ告歋✵雦皾姿낢涸籖练湱䎾㖑的侔垷㘗⛲㶸㖈ꅷ呋鸟䏞鳅䢨涸곿⟄⿺㼆侨研碫㘗涸岌⻊腊姿鳅䓳կ ˖ CLIPContrastive Languag
