Country Private SectorDiagnostic About the Country PrivateSector Diagnostic The private sector is an engine of long-term economic growth and a catalyst forglobal social and economic development. When functioning well, it promotesinnovation and entrepreneurship, improves access to and the quality of economicopportunities, and supports the sustainable use of natural resources. In developingeconomies, the private sector creates the vast majority of jobs, generates tax revenue,and accounts for significant investment. The Country Private Sector Diagnostic (CPSD) reports seek to unlock private investmentand job creation through policy action to remove impediments to private investment.Prepared jointly by the institutions of the World Bank Group, each report analyzes specificsectors of the economy in which increased private investment could accelerate growth ifappropriate policy and regulatory issues are addressed. Designed from the perspective of an investor or entrepreneur, CPSDs seek to identifyuntapped private investment opportunities and the barriers that stand in their way (earlierreports can be foundhere). Subsectors of the economy are chosen based on their potentialto attract private investment, create more and better jobs, generate domestic revenue,and foster sustainable, inclusive growth in response to targeted policy action. The reportaims to help policy makers prioritize impactful actions that can be taken in the near termto remove disincentives to private investment, while delivering on broader developmentgoals. The CPSD is a core country diagnostic of the World Bank Group produced to guide thedesign and implementation of country strategies, public and private investmentprojects, budget support operations, advisory services, and other analytical work. It isintended to be of interest to domestic and foreign investors, government officials,Bank Group staff and management, civil society, and other development partners. CPSDs are a central instrument of the World Bank Group’s jobs agenda as articulatedin the 2025 Development Committee (DC) Paper onJobs: The Path to Prosperity,which emphasizes translating private sector development into large-scaleemployment opportunities. CPSDs support this agenda by providing country-level, sector-specific diagnostics that help identify systemic barriers to privateinvestment critical to job creation. They also align with the DC’s three-partapproach to private sector development and job creation: investing inhuman capital and infrastructure to establish the basic preconditions forjob, supporting business-enabling policies, and mobilizing privatecapital at scale to help firms create more and better jobs. Morocco: Country Private Sector Diagnostic MARCH 2026 ContentsContents Acknowledgmentsiii Executive Summaryiv 3.1Sector Context and Private Investment Potential153.2Constraints to Private Investment and Recommendations18 4Low-Carbon Textiles26 4.1Sector Context and Private Investment Potential274.2Constraints to Private Investment and Recommendations30 Argan Oil and Natural-Cosmetics Manufacturing37 5.1Sector Context and Private Investment Potential385.2Constraints to Private Investment and Recommendations40 6Marine Aquaculture48 6.1Sector Context and Private Investment Potential496.2Constraints to Private Investment and Recommendations52 Appendixes A. Illustrative Roadmap of the Aquaculture Investment Approval and Licensing Process62B. Estimates of Potential Increases in Private Investment and Employment67 Notes79Abbreviations and Acronyms85References86 AcknowledgmentsAcknowledgments The Morocco Country Private Sector Diagnostic was prepared by a dedicated team fromthe World Bank Group, led by Cristina Navarrete, Thami El Maaroufi, and Xavier Forneris.The core team comprised Selin Gonca Ozyurt, Mohammed Saleh, Michiel Van Acoleyen,and Rebecca Kachmar. Special contributions were made by Lezhi Charles Cao, AlejandroRueda Sanz, and Andrew Myburgh in the areas of sector selection and impact assessmentcalculations. The project benefited from research support and sector-specific insights from JulienHaarman and Nabila Gourroum on the argan value chains; Noreddine Citroen, Mehdi ElAlaoui, Mohamed Malek Laroui, and Mohammed Hammouch (Forvis Mazars) on the deepdive into decentralized solar generation; Fatima Zohra Alaoui on low-carbon textiles; andMartin Ochoa, Najat El Moutchou, Eric Bernard and Lorenzo Juarez on marine aquaculture. Colleagues also provided valuable insights during the report consultation and deep diveprocess, including Natalia Agapitova, Eleonore Richardson, Nasser Kadiri, Meryam Bennis,Amine Kabbaj, Redouane Lachgar, Javier Diaz Cassou, Oussama Mokssit, and Ahmed Zairi.The team also incorporated inputs from the B-READY team, notably Valentina Saltane andBen Omar. The team acknowledges the involvement of the following peer reviewers during thepreparation of the report: Zeinab Partow, Daniel Prinz, Ali Abukumail, Petra Valickova,Montaha