新华文轩年报2025

( 於中華人民共和國註冊成立之股份有限公司 ) 香港交易所股份代號: 00811上海證券交易所股份代號: 601811 年 度 報 告 26791013194158819096 571HA 20251120251231 20263262026202515.6820251,233,841,000104.205.182025 XINHUA WINSHARE PUBLISHING AND MEDIACO., LTD.* 20263112026210 18 20263112026210 * 1922 H 183171712-1716 23811 http://www.winshare.com.cn 24840 00811H601811A : 20251231 2025 2025117.324.84%16.374.21%15.681.53%1.2714.57 AI+ • 2026 2026326 20252025 20251,1042.24%3.80%30.43%22.67%10.63%4.63%40.53%32.37%13.44%13.65%2025987.1311.20%50.01%34.93%15.06% 2025 117.324.84%16.082023 117.32123.294.84% 75.5578.033.17%75.193.43% 3 5 . 6 0 %3 6 . 7 1 %1 . 1 134.89%35.91%1.02 2025 IP2025117.3228.950.85102.126.55 (1) 28.9529.802.84% 31.18%32.78%1.60 16[2012]6058 2025 APPAI+AI5 14.4814.641.10%8.208.331.51%43.33%43.09% 2025117 +1,000IP 9.9610.979.23%7.928.304.56%20.42%24.32%3.90 13211202512,9061,02161030 1,507.873,952.0827.68%2,325.4126.01%41.16%1.33 (2) 102.12108.676.03% 29.81%30.48%0.67 20252025–2026 2025 70% 34,218.1040.7639.3810.20%35.86%0.64 202511IP 22,153.88101.3558.782.59%43.082.24%26.70%0.26 20253.5302.786,00049646.43608.5 3.9611.57%3.348.24%15.77%18.84%3.07 13.8314.393.89% 16.2516.742.91% -2.19-2.17 3,877.623,046.3727.29% 5,873.53994.246,867.77 1.721.815.21% 1.001.06 544.80268.24103.10% 3,843.444,538.6915.32% 7,259.57165.517,094.06 2,922.0610,526.442023 1.747.188.92 16.080.25%202315.681.53%14.5712.11% 1.271.251.60%53 27,501,442.5312,626,238.4440,127,680.97(%)0.34(%)31.4798(%)1.33 4,012.772,103.8890.73% 15.0817.7214.90% 22.948.23 8.9710.657.909.511.61 20251231 2025123188.132024123191.801,000202412311,000 2025123133.24%2024123134.46%1.22 20251231 20251231768.10202412311,395.52 202512311.8113.64.850.74.1256.50.1 2026326202520250.4251,821.32202652025 8,0001.89%2.407,128.000.792025123112.90202512315.50% 12,4646.37%1.862,492.800.95202512318.20202512313.50% A 111213 + 2026 IP+ AI• 20251231 5 12312025123196110 2025122320250.19 202512310.4220240.415.18AH2025 10%10%H 201174[1993]045[2011]34810% 2025202520252025H H2025 2026520430202652120265272026527 HH H2025 202661430202662202664202664 HH H20252025H183171712-1716 2026527430H2025H202520252026727 HH H 15 20251231 2025123130% 2025123130% DisneyDKViacomPenguin Random HouseHasbroYeBookIP7 IPBOOKSKidsWinshare 425 14A 39.84% 14A (i) 202412202025112027123120241220 202512314,367.3021,373.022025123117,702.98 (ii) 202412202025112027123120241220 202512313,994.48 (iii) 202412202025112027123120241220 202512317,701.52 (iv) 202412202025112027123120241220 20251231938.36 (1)(2)(3) 14A.56300074014A.56 14A 514A14A 3,525.5920244,365.18 ESG 202512311,233,841,000.001,233,841,0001.00 1.2.A6,485,1603.4.H90,780,0005.H6,396,000 20251231336 1.(i)400,843,465A222,539,005A623,382,470A(ii)90,780,000H6,396,000H97,176,000H2.90,780,000H400,843,465A3.90%57,742,000H4.95%53,336,000A 20251231336 (i)(ii)(iii)(iv)20251231XV23 20251231XV352 25% 20211214 20211112200662620136142021111220211216 B.2.2 20263112026210 * 20251223202512232025122320251223 2025916 * 2025122320251223 *20251223 2025916 202621020262026210202631120262026311 202512232025 202591620251030202512232026210202511720262122025129 5(4) 201689,871A7.1270,281.5264,517.51ERP20253,014,493.2820251231643,795,322.043,322,655.05 1.2.3.2024101620248272024830 3.213.22 20222023[2023]420232024 2024327202443 202552020242025 20252025 2026326 B.2.2 B.2.220251232025123 2026210 83202621023 HAHA H 954 4 1147 22026210 1 (1)(2)(3)(4) 3 1 (1)(2)GEM(3) (1)(2) 3 4202420259 (1)(2)(3)(4)(5)(6)(7)(8)(9)ESG 3 7202420252024ESGA.2.1 ESG 7:143.4656.54ESG 3 2025123 1% 3 3.133.13 2025122320251120251223 122024 2025122320251030202512232025117 62223 420242024ESG202516 2025521202420252025 1202522025287202429046202446 D.3.3 3.288.1720221243.282025123 3.29 10%2 10%105 1010%59010%10% 1%102 10 1.30%2.80%3.40% E E50702024202520252025 A+H 20251030202512232025117 1.2.3.4.202512235.2025-2028 20237202382006–2010 2021420215 20111201532026220263 2001120262 20221 200552014220238 PKFConsulting Inc.Limited.FinpassConsulting Company Limited.0167120225 000404202312 20245 19937202462021620221 2000102005520055202282021620221 199472023122021620221 20106202462024520246 2002320241120221 20245 2006620241120221 202512317,354202412317,531ESG 2025123126,296.80202424,397.7027 3.93ESG 18100738+86 (10) 8508 5000+86 (10) 8518 5111kpmg.com/cn KPMG Huazhen LLP8th Floor, KPMG TowerOriental Plaza1 East Chang An AvenueBeijing 100738ChinaTelephone+86 (10) 8508 5000Fax+86 (10) 8518 5111Internetkpmg.com/cn 202512312025 202512312025 1 2607087 2025 2607087 (1) (2) (3) (4) (5) (6) 2026326 20251231 20251231 20251231 111291 2025 2025 2025 1 [2005]81[2005]692005611 2010820 2007530401,761,000H [2016]1544201688A98,710,000 23811238A 20251231 2 2026326 1 152023 2 2025123112 3 3 ••• 1 202512312025 2 111231 3