2026年全球化工品牌价值50强报告

Supplementary analysis on agrichemicals, paints, coatings, industrial gases, AboutBrand Finance Bridging the gap between Brand Finance was set up in 1996with the aim of 'bridging the gap betweenmarketing and finance'. For 30 years, we Quantifying the We put thousands of the world’s biggestbrands to the test every year. Rankingbrands across all sectors and countries, Unique combination The world'sleading brandvaluation Our teams have experienceacross a wide range of disciplinesfrom marketing and market research, Priding ourselveson technical credibility Brand Finance, a chartered accountancyfirm regulated by the Institute of CharteredAccountants in England and Wales, is thefirst brand valuation consultancy to join theInternational Valuation Standards Council.Our experts crafted standards (ISO 10668 For business enquiries, please contact:enquiries@brandfinance.com For media enquiries, please contact:press@brandfinance.com +44 207 389 9400www.brandfinance.com Contents ForewordDavid Haigh, Chairman & CEO, Brand Finance IntroductionGlobal Sector Head of Chemicals, Brand Finance Sector Overview Valuation AnalysisMost Valuable Chemicals Brands 2026Fastest Growing Brand Value:Nutrien Brand Strength Analysis20 Segment Rankings Paints & CoatingsAgri-NutrientsAgriscienceFood Flavoring & Fragrance Brand SpotlightRongsheng Petrochemical Brand Value Ranking (USDm) Our Services © 2026 All rights reserved. Brand Finance Plc. Chemicalssector navigatesfragile recovery +BASF: Most valuable chemicals brand for12 consecutive years +SABICsustains second position with steadygrowth for sixth consecutive year +Nutrienemerges as fastest-growing chemicalsbrand in 2026 +OCP Group: New entrant and a Brand to Watchin the chemicals sector +BASF reigns as the strongest chemicals brand,DowandLG Chemclimb up rankings Foreword This year marks Brand Finance’s 30thanniversary. Throughout our history as acompany, there has been one enduring truism: brands operate in a world shapedby continual change. Rapid advancements in AI, geopolitical fragmentation, economic uncertainty,and rising expectations of corporate behaviour have all placed new pressureson organisations. While the challenges have evolved, the importance of building Looking back to 1996, the global brand landscape was dominated by traditionalconsumer names. Since then, the rise of technology and digital services, the movefrom products to ecosystems, the increasing prominence of B2B brands, and the David HaighChairman & CEO,Brand Finance Today, the commercial contribution of a strong brand is well recognised. It drivesdemand, supports premium pricing, attracts and retains talent, increases resilienceduring uncertainty, and provides confidence to investors. Despite this awareness,many organisations still struggle to quantify brand value or explain its role in business At Brand Finance, our mission for 30 years has been to close that gap. By bringingtogether robust valuation methodologies and in-depth research, we help leadersunderstand the financial impact of their brand and make better-informed decisions.Whether you are looking to strengthen brand performance, evaluate marketing As you explore this year’s findings, I encourage you to consider how the insightscan support clearer decision-making within your organisation. Strong brands arebuilt through informed choices and consistent investment, and our team is ready Introduction The chemicals industry has long prided itself on analytical rigour. Capital allocationdecisions are modelled with precision. Feedstock costs are tracked to the basis point. Yet when it comes to brand, one of the most consequential drivers of customeracquisition, retention, pricing power and long-term revenue visibility, the samerigour is rarely applied. In most chemicals organisations, brand investment is A sector in transition, not in recovery Savio D'SouzaGlobal SectorHead of Chemicals, The headline number, a 1% increase in collective brand value to USD83.3 billionacross the Chemicals 50, understates the structural change underway in thisindustry. European producers face an energy cost disadvantage that is structural What the aggregate number obscures is the growing divergence within thesector. A clear cohort of chemicals companies is outperforming, growing brandvalue at double-digit rates, retaining customers through market volatility that BASF has held the top position for twelve consecutive years. Nutrienhas delivered 22% brand value growth in a single year. LyondellBasell hasstrengthened its position by repositioning toward circular and low-carbon These outcomes are a result of sustained, deliberate brand investment made visiblethrough the kind of rigorous valuation methodology that Brand Finance has refined What the research says and what it demands of the industry This year we went further than we have before in understanding the mechanicsof brand choice in chemicals. B2B research was conducted across ele