Annual Report andConsolidated FinancialStatements for the Year Ended 30 September 2024 Strategic Report4 Contents Directors’ Report Independent Auditor’s Report To The Members Of Holland & BarrettInternational Limited 56 Consolidated Statement of Comprehensive Income for the Year Ended30 September 2024 Consolidated Balance Sheet as at 30 September 2024 Consolidated Statement of Changes in Equity for the Year Ended 30September 2024 62 Consolidated Statement of Cash Flows for the Year Ended 30September 2024 63 Notes to the Consolidated Financial Statements Company Income Statement for the Year Ended 30 September 2024 Company Balance Sheet as at 30 September 2024 Company Statement of Changes in Equity for the Year Ended 30September 2024105 Notes to the Company Financial Statements106 UK division 1. UK2. Ireland 5. Spain6. Gibraltar7. Cyprus8. Malta9. Greece10. Lithuania11. Armenia12. Georgia13. Kuwait14. UAE15. Qatar16. Singapore International distribution 17. Saudi Arabia18. Hong Kong19. Hungary20. India21. Thailand International B2C/home shopping 22. South Korea23. China Strategy in the results for the year ended30 September 2024. We havereturned to growing market share,with strong revenue and customergrowth, versus the competition inour core markets (UK, Ireland andNetherlands). Our strategy remains centredaround our vision to become thetrusted partner for 100 millionpeople worldwide, fuelled byour purpose to make health andwellness a way of life for everyone,and adding quality of years to lifethrough everything we do. our commitment to innovation andfuture-led change, encompassingpersonalised wellness solutions andstrategic initiatives. International expansionis led by AlexDower, CEO – InternationalThe International division drives growthin key global markets, leveragingcustomer insights and technicalexpertise to accelerate expansion. We have a stable executive andleadership team, aligned aroundclear targets, with a commonlong-term incentive to deliver onthose targets, and we are activelymaking choices on where to placeour resources and focus, to ensurewe are best placed to achieve ournear-term and mid-term growthambitions, within the fundingenvelope from our investor,LetterOne. The strategy is driven by 3growth pillars: To support these divisions and thedelivery of the ten focus areas, anew Change and Delivery office andframework (“H&B Way”) has beenestablished, to drive efficient businesspractices through strong governanceand consistency. •Core market omnichannelretail growth•Developing our wellnesssolutions business•International expansion•which in turn are underpinned by10 areas of strategic focus. Our new operational structure isoverseen by Executive Chair, AlexGourlay, and this now comprisesthree distinct divisions, each led by adedicated CEO aligned to a growthpillar. The CEOs are supported by 3 furthermembers of the Executive team: NickAllen, Chief Financial Officer, EugeneChistyakov, President of DigitalTransformation, and Maria Anderson,Chief People Officer. FY2024 has seen the businessincrease its use of market andcustomer insight, enabling us toframe opportunities for the 3 yearplan’s three horizons of growth,and deliver in parallel a greatomnichannel retail experience forour current customers as well asattract newer, younger customersutilising improved capabilities. In conjunction with the strategy,a 3 year financial plan has beenprepared which is anchored around ourcustomer-led approach with singularfocus on the delivery of our strategythrough core product development,store refits, and supply chainautomation, powered by investmentsin our brand, tech, data, science andpeople. Core market omnichannel retailgrowthis led by Anthony Houghton, CEO – UK & IrelandThe UK & Ireland (UK&I) divisionfocuses on delivering a fullyintegrated online and offlinecustomer experience. Wellness solutionsis headed upby Tamara Rajah, CEO - WellnessSolutions & Chief TransformationOfficer. The Wellness Solutions &Transformation division reflects All of this has so far yielded significantgrowth momentum which is evident Chair’sReport The UK&I division focuses ondelivering a fully integrated onlineand offline customer experience.The International division drivesgrowth in key global markets,leveraging customer insights andtechnical expertise to accelerateexpansion. The Wellness Solutions& Transformation division reflectsour commitment to innovation andfuture-led change, encompassingpersonalised wellness solutions andstrategic initiatives. To support thesedivisions, a new delivery office andframework (the “H&B Way”) havebeen established, focusing on drivingefficient business practices throughstrong governance and consistency.Ahead of FY25, which promises tobe the biggest year of change in ourbusiness’ history, the emphasis ison tightening processes to ensureeffective execution and maximiseimpact across all three divisions. This past year has been one ofmeaningful progress. We’ve