江南布衣二零二四/二五年度报告

PageCompany Introduction6Corporate Information7Financial Summary9Chairman’s Statement11Management Discussion and Analysis14Directors and Senior Management29Directors’ Report36Corporate Governance Report68Independent Auditor’s Report93Consolidated Statement of Comprehensive Income99Consolidated Balance Sheet100Consolidated Statement of Changes in Equity102Consolidated Statement of Cash Flows104Notes to the Consolidated Financial Statements106 Year of launch:2022Slogan:BOLDLY BEYONDTarget customers:Urban professionals aged 25 to 45, with apassion for art and avant-garde fashion, whoseek a high quality of life and distinctive retailexperiencesDesign concepts:Avant-garde art, Contemporary design, andInnovative retail Year of launch:2022Slogan:Tech Elevates Sportswear Comfort andSophisticationTarget customers:Children between 4 and 15 who come fromfamilies with a certain standard of living and apassion for sportsDesign concepts:Comfort, Expertise, Vitality, Freedom Year of launch:1990'sSlogan:Just Naturally Be YourselfTarget customers:Modern women between 25 and 40 who areacutely curious and adept at discovering thesurprises and poetry in everyday life, and whonaturally express these attributesDesign concepts:Modern, Vitality, Charming and Serenity Year of launch:2011Slogan:Free imaginationTarget customers:Children between 0 and 10 who are frommiddle-and upper-class families with a level ofliving standard, who are independent and love lifeDesign concepts:Freedom, Imagination, Joyful and Sincerity Year of launch:2016Slogan:Don't be seriousTarget customers:Children between 5 and 14 who are casual,exploratory, and pursue a high-quality lifeDesign concepts:Casual, Exploratory, Sustainable 發佈年份：2016年品牌理念:Don't be serious目標客戶：介於5至14 歲，隨性自在，充满探索精神,追求高品質生活家庭的兒童設計理念:隨性自在、探索精神、可持續 發佈年份：2011年品牌理念:Free imagination目標客戶：介於0至10歲的熱愛生活，獨立自我，具有一定生活品質的中高產階級家庭的孩子設計理念:自由、想像力、快樂、真實 發佈年份：1990's品牌理念:Just Naturally Be Yourself目標客戶：介於25至40歲的好奇心強，善於發現平凡生活中的驚喜、詩意，將此自然表達的現代女性設計理念:現代、活力、意趣、坦然 發佈年份：2020年品牌理念:BOLDLY BEYOND目標客戶：介於25至45歲，熱愛藝術與先鋒時尚，追求生活品質與獨特購物體驗的都市精英人羣設計理念:先鋒藝術、當代設計、創意零售 發佈年份：2022年品牌理念:科技升級運動體感目標客戶：介於4至15歲，熱愛運動的品質家庭的孩子設計理念:舒適、專業、活力、自由 Year of launch:2016Slogan:Live LivelyTarget customers:People between 25 and 40 who have aestheticpreferences, care about quality of life, have independentopinions, own their own homes, and have mostlyformed familiesDesign concepts:Have fun, Authentic, Explore, Free and Open-minded Year of launch:2024Slogan:Re-consider, Re-use, Re-createTarget customers:Contemporary consumers who lead sustainablelifestyle and endorse the fashion philosophy of“long-termism”Design concepts:Long-termism, Fashion, Sustainability Year of launch:2011Slogan:Less is moreTarget customers:Female professionals between 30 and 45 who areindependent, rational, and pursue simple livingDesign concepts:Simple, Craftsmanship, Delicate and Independent Year of launch:2005Slogan:Re-Consider HumorouslyTarget customers:Men between 25 and 40 who enjoy fashion andtextilesDesign concepts:Elegant, Playful, Contemporary and Textured 發佈年份：2024年品牌理念:再思考、再利用、再創造目標客戶：引領可持續生活方式的當代消費者，認同「長期主義」的時尚哲學設計理念:長期主義、時尚、可持續 發佈年份：2011年品牌理念:Less is more目標客戶：介於30至45歲的追求簡約的生活，獨立、理性的新一代職場女性設計理念:簡約、精工、精緻、獨立 發佈年份：2016年品牌理念:Live Lively目標客戶：介於25至40歲，有一定審美水平、關心生活品質，對社會議題有獨立見解，擁有自宅且多數組建了家庭的人群設計理念:有趣、真實、探索、自由、開放 發佈年份：2005年品牌理念:Re-Consider Humorously目標客戶：介於25至40歲的追求穿衣樂趣的男士設計理念:優雅、玩味、當代、質感 CORPORATE PROFILE公司簡介 江南布衣有限公司（「本公司」、「公司」或「江南布衣」）及其 附屬公司（「本集團」或「我們」）是一家位於中國的有影響力設計師品牌時尚集團。我們設計、推廣及出售時尚服裝、鞋類、配飾及家居類產品。截至二零二五年六月三十日，我們的品牌組合包括三個階段的多個品牌，即成熟品牌 JNBY，三個成長品牌(i)速寫、(ii) jnby by JNBY及(iii) LESS，以及包括 POMME DE TERRE（ 蓬 馬 ）、JNBYHOME、onmygame及B1OCK等多個新興品牌，各個品牌均各自面向特定細分客戶並擁有基於本集團統一品牌理念「自然而然地做自己」(Just Naturally Be Yourself)的獨特設計形象。 JNBY Design Limited (the“Company”or“JNBY Group”) and its subsidiaries (the“Group” or “we”) are an influential designer brand fashion house based in China. Wedesign, promote and sell contemporary apparel, footwear and accessories as well ashousehold products. As of June 30, 2025, our brand portfolio comprises a number ofbrands in three stages — the Mature brand, namely JNBY, three Younger brands,namely (i) CROQUIS, (ii) jnby by JNBY and (iii) LESS, as well as various Emergingbrands, such as POMME DE TERRE (), JNBYHOME, onmygame and B1OCK, eachtargeting at a distinct customer segment and having a uniquely defined design identitybased on our Group’s universal brand philosophy —“Just Naturally Be Yourself”. Our products target at middle- and upper-income customers who seek to expresstheir individuality through fashionable products. Our broad range of product offeringand brand portfolio create a lifestyle ecosystem that enables us to address ourcustomers’ needs at different stages and scenarios of their lives, which in turn allowsus to build a large, diversified and loyal customer base. We started our business in1994 by selling women’s apparel with the brand JNBY aimed at providing contempo-rary well-designed and high-quality women’s wear to c