厦门投洽会-News Clipping of CIFIT

Sep. 2021 Catalogue 1 Project Summary 2Publicity Summary Part One—Project Summary Background uDate: Sep. 8—11th uPlace: Xiamen uEvent: China Foreign-funded EnterpriseExhibition and Health Industry dockingConference--paralleled event of CIFIT uBenefits includes: 1.Strategic cooperative Partnership;2.Exhibition Booth3.Speech4.Brand exposure Part Two—Publicity Summary O b j e c t i v e s&M e s s a g e s Objectives Messages Ø※ Enhance positive image of Vitasoy; Ø※ Show Vitasoy’s confidence toroot in mainland China and makeconsistent investment. 1. Vitasoy participate in paralleled eventof CIFIT as strategic partnership;2. Vitasoy will root in mainland Chinaand keep consistent investment forfuture development;3. Vitasoy achieved internationalreputation in sustainability. M e d i aS t r a t e g y Triggered from official media of Fujian Daily and fj.qq.com toset the tune of news; Circulateon Tencent,Netease and Baidu Baijia to enhanceexposure; Spread across 3 national website to amplify volume H i g h l i g h t Value Effect Numbers of Post •Helpful for BaiduSEO and inclusionstatus;•Testing water inpublicity after July；•No social buzz fromNetizen. •Initiate news reporton8 medias;•10 media forwardVitasoy’s report; •Exposure Amount isover628,542;•VAT values is aboutRMB125,708 S u m m a r y NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道 Portal：Share.fjdaily.com Date:Sep. 10th https://share.fjdaily.com/displayTemplate/news/newsDetail/1117/1136094.html NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：News.hexun.comDate:Sep. 10thLink:http://news.hexun.com/2021-09-10/204336584.html NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：New.qq.comDate:Sep. 10thLink:https://new.qq.com/sv1/qd/aoyou.html?cmsid=20210910A06W9B00 NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：163.comDate:Sep. 13rdLink:https://www.163.com/news/article/GJPJBCVD00019OH3.html NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：Souhu.comDate:Sep. 13rdLink:https://www.sohu.com/a/489562594_100303432 NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：Page.om.qq.comDate:Sep. 10thLink:https://page.om.qq.com/page/O6XRUTMN2pBk3fWyc1rbINyg0 NewsClipping Title：维他奶参与“健康产业对接会”，分享“植根祖国，持续投资”故事Portal：Baijiahao.baidu.comDate:Sep. 10thLink:https://baijiahao.baidu.com/s?id=1710495268475527427&wfr=spider&for=pc NewsClipping Title：投洽会”释放中国投资好声音，万商云集聚焦大健康赛道Portal：163.comDate:Sep. 13rdLink:https://www.163.com/dy/article/GJPF7S390511KTUN.html Reprint Thanks!